What kind of content does S A R A H S M A R T make?
S A R A H S M A R T creates enchanting watercolour illustrations that blend the elegance of fashion with the beauty of nature. Her art often features seasonal ingredients, alongside beloved animals like dogs and horses, bringing a unique charm to her feed. Brands like Gucci and Cathay Pacific have commissioned her for her distinctive style, which is perfect for fashion illustrations, pet portraits, and bespoke gifts.
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Who is S A R A H S M A R T’s audience?
S A R A H S M A R T's audience is likely comprised of art enthusiasts, aspiring illustrators, and individuals seeking unique, personalized artwork, particularly pet portraits. Their high Instagram engagement rate of 17.20% significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly receptive and interactive follower base. This suggests strong potential for conversions on commissioned work and product sales, as the audience demonstrates a clear interest and willingness to engage with Sarah's creative process and offerings.
Which creators are similar to S A R A H S M A R T?
If you're looking for creators like this, you'll love artists who blend fashion, nature, and personal touches like pet portraits and live event illustrations for unique, custom art.
Amber Davenport
TikTok @amberstextiles · Instagram @amberstextiles
This creator makes illustrations and paintings, often inspired by travel and the changing seasons. They create products such as calendars featuring artwork from different destinations and designs for Christmas. The creator also shares motivational content about pursuing a career in art, highlighting how their own art business has allowed them to become a full-time artist. They also create custom dog decorations and encourage finding joy in everyday moments.
Gracie
TikTok @designby_gracie · Instagram @designby_gracie
The creator produces videos related to art and illustration, often showcasing their process using mediums like gouache paint and digital tools such as Procreate. They share their artwork, including landscapes, portraits, and animal doodles, and sometimes provide behind-the-scenes looks at their creative workflow. Their content includes time-lapse drawing videos, art tips, and personal reflections on creativity.
Chloe
Instagram @chloealexandrastudios
This creator shares their artistic process, including detailed tutorials on how they paint specific elements like sequin dresses. They often create wedding-themed illustrations, such as guest portraits and custom wedding favours. The content also features behind-the-scenes glimpses into their daily life as an illustrator and mum, alongside occasional personal projects like colouring pages and Valentine's cards.
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