What kind of content does steph make?
Steph shares engaging makeup tutorials and skincare routines on TikTok. Their content highlights detailed eye makeup looks, popular lip color combinations, and favorite beauty products. Steph also offers glimpses into their personal beauty journey, including hair and nail updates, making their profile a go-to for aspiring makeup enthusiasts.
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Who is steph’s audience?
Steph's audience is likely comprised of beauty enthusiasts in the UK, actively seeking makeup and skincare advice. Their high engagement rate (17.03% ER on TikTok, significantly above benchmark) suggests a highly receptive and interactive community, indicating strong interest in product recommendations and tutorial content. This audience is likely to be receptive to sponsored content and affiliate marketing opportunities, given their clear intent signals around beauty products and routines.
Which creators are similar to steph?
If you're looking for creators like this creator, you'll love their makeup tutorials, skincare routines, and product reviews for achieving your best look.
margiesstyle
Instagram @margiesstyle
This creator posts makeup tutorials and demonstrations. Their videos feature a variety of makeup looks, including full glam, everyday brows, and 90s-inspired eyeshadow. They also showcase different lip products and combinations, from nude stains to vampy fall colours. The creator occasionally shares hair care tips, specifically demonstrating how to use dry shampoo for cleaner-looking hair. They also express opinions on topics like AI-generated content.
Kristy Webley
TikTok @kristywebley · Instagram @kristywebley
This creator posts videos focused on makeup tutorials and product reviews. They frequently demonstrate makeup application techniques, such as contouring hacks and eyeshadow application. The content also includes GRWM (Get Ready With Me) videos, showcasing routines for different occasions and featuring a variety of beauty products from different brands.
Keisha
TikTok @keikeimua
This creator posts tutorials and demonstrations of various makeup looks. They often focus on creative and editorial styles, featuring bold colours and unique techniques such as using their fingers for eyeshadow application. Their content includes detailed breakdowns of the products used, covering items for base, eyes, and lips, and they also occasionally share content about personal style, including trying on new glasses and wigs.
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