What kind of content does Sam Johns make?
Sam Johns is a West Midlands-based tattoo artist who shares expert advice on everything from choosing your first tattoo placement to finding the right artist. Their TikTok and Instagram channels showcase a portfolio of striking horror-themed tattoos and intricate sleeve designs, offering a glimpse into their creative process. Sam also provides candid insights into the realities of the tattoo industry, including navigating client interactions and social media challenges.
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Verify your partnershipWho is Sam Johns’s audience?
Sam Johns' audience is likely comprised of individuals actively seeking tattoo inspiration, advice, and insights into the tattoo process, with a strong interest in horror themes and sleeve designs. Their high TikTok engagement rate (9.18%, significantly above the ~3.0% benchmark) indicates a highly receptive and interactive community, suggesting strong potential for conversion on Nutcake. The Instagram ER (1.56%) aligns with benchmarks, showing consistent but less explosive engagement. This audience is likely to engage with educational content, behind-the-scenes looks, and client testimonials, demonstrating a clear intent to consume and potentially commission tattoo-related services or products.
Which creators are similar to Sam Johns?
If you're looking for creators like this creator, you'll find artists who share compelling client stories and offer expert advice on horror tattoos and sleeve designs.
RaggaTipps
Instagram @raggatipps
This creator focuses on tattoo artistry, showcasing a variety of styles including black and grey, illustrative, anime-inspired, and nature themes. They frequently post about their tattoo designs, client work such as sleeves and cover-ups, and personal art projects. The creator also shares content related to nature, such as growing mushrooms and wildlife, and has released a colouring book featuring British wildlife.
Frankie
Instagram @frankyballerini
This creator posts videos showcasing various tattoo designs and their application. Their content primarily features colourful and blackwork tattoos, often in neo-traditional and illustrative styles. Common subjects include animals, particularly insects like moths, butterflies, and beetles, as well as cats and other creatures. They also create tattoos inspired by pop culture, gaming, and sometimes incorporate cute, kawaii, or pastel aesthetics, alongside more surreal or 'witchy' themes. The creator shares both custom designs and pre-drawn 'flash' available for clients.
Jammy Dodged
TikTok @jammydodged · Instagram @jammydodged
This creator posts videos primarily about tattoos and their experiences as a tattoo artist. They often share insights into the tattooing process, client interactions, and thoughts on tattoo artistry. The creator also occasionally shares content related to Irish culture, food, and personal experiences, such as attending concerts. Some videos address common questions or misconceptions within the tattoo community.
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