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RUFSTR Racing - EJ & Ben

This creator focuses on speedboats, documenting modifications, maintenance, and upgrades. Videos often showcase engine swaps, new flooring installations, and detailing services. The creator also shares footage of the boats in action, achieving high speeds and discussing performance aspects. Content includes reactions to new parts and the process of restoring older vessels.

Where to find RUFSTR Racing - EJ & Ben

Instagram ·rufstr_racing
Followers59K
Avg views17K
Engagement2.5%
Sourced from public data

Stats updated September 2026 · Stats don't look quite right?

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What kind of content does RUFSTR Racing - EJ & Ben make?

EJ and Ben of RUFSTR Racing bring viewers along for the ride on their thrilling speedboat adventures. On Instagram, they document everything from complex engine swaps and custom flooring to meticulous detailing and performance upgrades. Their followers tune in for the satisfying restoration process, the roar of powerful engines, and the exhilarating footage of these boats hitting top speeds.

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Always have to take advantage of the boat being out of the water and give it a proper detail. @gtechniq_marine always keeping our boats looking good!!! . . . #speedboat #mercuryracing #saltlife #lakelife #horsepower
I think everyone saw this coming but the 21 Superboat with the 250 EFI is coming back out of the water for some more upgrades. A sneak peak of what’s to come is in the truck bed. What do you guys think we’ve got planned?? . . . #speedboat #mercuryracing #lakelife #horsepower #summer
Man it feels good to finally have a proper floor in this boat!!! As soon as I got this boat I knew that carpet had to go. We connected with the guys over at TopDek who made the process for templating, designing, and installing this floor SUPER easy. This is not your average EVA foam deck material, this stuff is the real deal! And their templating system works great to ensure a perfect fit, and they’ve got tons of customization to get you a perfect fit for your boat. What do you guys think, how’d we do on the floor?? . . . #speedboat #mercuryracing #lakelife #horsepower #transformation
Update time on the 21 Superboat we bought about 6 months ago. It turns out the 2.5 200 we bought it with needed some work, and shortly thereafter stumbled upon a deal on two 3.0 250 EFls (+50hp upgrade!). Only problem was they didn’t match at all and have a 25” midsection. But summer is almost over so we’ll try it out like this and see what we can come up with next! Let us know what you think of the upgrade . . . #speedboat #mercuryracing #saltlife #horsepower #whipple

Who is RUFSTR Racing - EJ & Ben’s audience?

RUFSTR Racing's audience is likely comprised of performance boating enthusiasts, DIY mechanics, and restoration hobbyists, primarily in the US. Their high Instagram engagement rate (2.46%) significantly outperforms the benchmark (1.5%), indicating a highly invested and active community. This suggests strong intent signals for content related to engine swaps, modifications, and restorations, and a high likelihood of quality engagement through comments, shares, and potential future purchases of related products or services.

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