What kind of content does Rowena Carhart make?
Rowena Carhart crafts engaging makeup tutorials and in-depth product reviews across Instagram, showcasing a diverse range of looks from everyday wear to special occasions. Her content highlights specific brands and items, offering practical advice for beauty enthusiasts. Beyond makeup, Rowena also shares her personal fitness journey, providing motivation and documenting her progress.
Are you a brand that’s partnered with Rowena Carhart?
Verify your partnership
Who is Rowena Carhart’s audience?
Rowena Carhart's audience is likely comprised of individuals interested in beauty, makeup, and personal wellness, primarily within the UK. Their intent signals are strong, indicated by a high engagement rate (ER) of 6.86% on Instagram, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly receptive and active community eager for makeup tutorials, product reviews, and insights into her fitness journey. The quality of engagement appears excellent, pointing to a loyal and invested follower base that is likely to respond positively to sponsored content and product recommendations.
Which creators are similar to Rowena Carhart?
If you're looking for creators like this creator, you'll love discovering beauty gurus who share makeup tutorials, product reviews, and fitness journeys to inspire your personal style and wellness goals.
Anouska Bloom
Instagram @byanouska_
The creator consistently produces content focused on makeup tutorials and beauty advice. They demonstrate a variety of looks, including natural "sunkissed" styles, quick five-minute routines, and detailed glam makeup for special events and holidays. Their videos often feature specific techniques for eyes, such as soft glam, and detailed steps for achieving fuller-looking lips. Beyond makeup, the creator also shares skincare preparation routines, product recommendations, and 'Get Ready With Me' content that includes self-care and morning wellness. They also showcase examples of their professional makeup artistry for beauty campaigns.
Kat
Instagram @katthemakeupmum
This creator shares makeup tutorials and reviews of beauty products. They often demonstrate how to achieve specific makeup looks, such as a pop of blue eyeshadow or quick everyday makeup. The creator also shares their thoughts on lip products, including glosses and liners, and discusses skincare routines, especially in response to weather changes. They occasionally share personal moments, like spending time with their dog or reflecting on aging.
Chloe Roberts
TikTok @chloelouiseroberts · Instagram @chloelouiseroberts_
This creator posts makeup tutorials and get ready with me videos. They often showcase new makeup products and share their application techniques. Some videos also feature transitions and trending creative makeup styles. Skincare is also a topic, with mentions of products used to manage skin conditions.
Frequently asked questions
Sign in to view Rowena Carhart's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Rowena Carhart today
You can use Nutcake’s agentic tools for free. Sign up today to work with Rowena Carhart on your creator campaign.