What kind of content does Laura & Aaron make?
Laura & Aaron share a tranquil vision of van life and slow living across TikTok and Instagram. Their content immerses viewers in the beauty of nature, from van conversion journeys to cozy, handmade crafts inspired by cottagecore aesthetics. With a peaceful and authentic tone, they invite audiences to embrace a life connected to the outdoors, often featuring their beloved dog along for the ride.
Are you a brand that’s partnered with Laura & Aaron?
Verify your partnershipWho is Laura & Aaron’s audience?
Laura & Aaron's audience is likely comprised of individuals interested in aspirational, nature-centric lifestyles, with a strong leaning towards DIY, crafting, and the "cottagecore" aesthetic. Their high engagement rates (TikTok 20.88%, Instagram 27.42%) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and responsive community. These followers are actively seeking inspiration and practical advice related to slow living, handmade goods, and embracing the outdoors, suggesting a strong intent for product discovery within these niches.
Which creators are similar to Laura & Aaron?
If you're looking for creators like this, you'll love their content for embracing slow living, nature's beauty, and the charm of handmade crafts.
Sophie Marshall Clark
Instagram @sophiemarshallhome
This creator shares videos about their life in a cottage, often focusing on interior design and creating a cosy atmosphere. They document aspects of their daily routine, such as cleaning, cooking, and working from home. The content also features home improvements and organisation projects within their cottage.
Moments a Bloom
TikTok @momentsabloom · Instagram @momentsabloom
This creator shares content about their home decor, focusing on vintage and second-hand finds with an earthy and neutral aesthetic. They also post about their vegan lifestyle, sharing meal ideas and what they eat. Additionally, the creator documents their outdoor activities, such as hiking and camping, often showcasing related fashion and routines.
Ashley Kipps-Ahn
Instagram @apkipps
This creator shares content focused on a slow living lifestyle, often featuring themes of nature, gardening, and cozy home aesthetics. Videos showcase aspects of mountain living, seasonal changes, and an appreciation for the ordinary. The creator also explores interests in vintage fashion, particularly Victorian and Edwardian styles, and film photography. There are also posts related to interior design with a whimsical or cottagecore influence, and reflections on intentionality and gratitude.
Frequently asked questions
Sign in to view Laura & Aaron's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Laura & Aaron today
You can use Nutcake’s agentic tools for free. Sign up today to work with Laura & Aaron on your creator campaign.