What kind of content does Ollie White make?
Ollie White shares a unique blend of DIY tutorials and humorous family adventures across TikTok and Instagram. His content features engaging projects like custom grip sock creations and entertaining superglue experiments, alongside relatable glimpses into parenting and daily life. Brands can connect with Ollie's audience through his light-hearted, instructional, and often quirky approach to everyday challenges and family fun.
Are you a brand that’s partnered with Ollie White?
Verify your partnershipWho is Ollie White’s audience?
Ollie White's audience is likely comprised of individuals interested in practical home improvement, family-oriented content, and relatable personal journeys. Their high engagement rates, particularly on TikTok (5.77% ER, significantly above benchmark), suggest a highly invested community actively seeking inspiration and guidance. This audience demonstrates strong intent signals through their interaction with DIY tutorials and discussions around parenting challenges, indicating a desire for actionable advice and authentic connection. The robust engagement across platforms points to a quality audience receptive to diverse content formats and potential brand partnerships.
Which creators are similar to Ollie White?
If you're looking for creators like this creator, you'll find inspiration for your next DIY project, relatable family moments, and honest discussions about parenting challenges.
Lauren Chambers
Instagram @laurenelyce
This creator shares content about their experiences as a parent, including managing daily routines and household tasks. They discuss topics such as children's sports, home renovations on a budget, and meal preparation. The creator also touches on personal well-being, including health habits and self-care, and discusses significant life events like moving house.
Emily Muir
Instagram @emily.j.muir
The creator shares lifestyle content focused on fashion, DIY projects, and personal wellbeing. Videos include tips on styling colourful outfits, repairing clothing, and managing eczema through specific skincare routines. Additionally, the creator provides travel updates and reviews of films and television programmes.
Poppy Hollins
TikTok @poppyhollins · Instagram @poppyhollins
This creator shares a variety of content, including fitness routines and gym vlogs, often with a humorous take on their efforts. They also post about daily life, such as morning routines with young children and preparing meals. The creator discusses personal growth goals, like slowing down and being more present. Additionally, they share experiences with dating apps and showcase sponsored content for products like coffee machines and children's audio players.
Frequently asked questions
Sign in to view Ollie White's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Ollie White today
You can use Nutcake’s agentic tools for free. Sign up today to work with Ollie White on your creator campaign.