What kind of content does Obtain Music make?
Obtain Music delivers a vibrant look into the hip-hop and R&B scenes, sharing timely news on album releases, electrifying live performances, and viral moments from today's biggest artists. Their engaging TikTok and Instagram content sparks conversations about favorite tracks and artists, keeping a pulse on modern rap and pop culture trends. This creator offers brands a direct line to an active audience deeply invested in the latest music and cultural happenings.
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Who is Obtain Music’s audience?
Obtain Music's audience is likely comprised of young adults and Gen Z individuals in the UK interested in contemporary music trends, particularly hip-hop and R&B. Their intent signals suggest they are actively seeking music news and pop culture insights. While TikTok engagement is significantly below benchmark (0.16% vs. ~3.0% ER), their Instagram performance is exceptionally strong, boasting an 11.63% ER, far exceeding the ~1.5% benchmark. This indicates a highly engaged and loyal community on Instagram, suggesting a valuable audience for targeted collaborations and premium content.
Which creators are similar to Obtain Music?
If you're looking for creators like this creator, you'll find them perfect for audiences passionate about the latest hip-hop, R&B, and pop culture trends.
Emotionallove
TikTok @emotionallove2x
This creator primarily posts videos related to music and hip-hop culture. Their content often features song snippets, lyrics, and visualisations associated with popular rap and R&B tracks. They also include hashtags that link to specific artists and trends within the music genre.
Nath Armstrong
TikTok @nath_arm · Instagram @nath_arm
The creator posts videos about music, often challenging viewers to identify songs from different eras and genres. They frequently ask questions about music preferences, such as which artists or decades viewers enjoy. Topics include UK rap, 90s hits, 2000s R&B, and popular artists like Lil Uzi Vert and Harry Styles. The creator also discusses music festivals and uses trending sounds in their content.
Lyrics Write
TikTok @lyrics.write_
This creator posts videos that feature popular music. The content often includes lyrics from songs related to relationships, personal growth, and enjoying life. Some videos also incorporate trending sounds and visual styles seen on social media platforms. The creator also shares moments celebrating personal milestones like anniversaries.
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