What kind of content does Mini Bakes make?
Mini Bakes crafts delightful miniature worlds, sharing charming videos of tiny food creations and everyday object replicas across TikTok and Instagram. Their content features satisfying unboxing and restocking of miniature items, alongside the meticulous creation of tiny meals like sandwiches and festive treats, often with a soothing ASMR touch. Beyond the miniature magic, Mini Bakes offers a personal glimpse into their life, including their recent move and the setup of their dedicated miniature kitchen.
Are you a brand that’s partnered with Mini Bakes?
Verify your partnership
Who is Mini Bakes’s audience?
Mini Bakes' audience is likely comprised of individuals fascinated by detailed crafts, ASMR content, and the novelty of miniature creations. Their high engagement rate on Instagram (8.09%, significantly above benchmark) suggests a highly dedicated and interactive fanbase, while their strong TikTok presence (2.84% ER, near benchmark) indicates broad appeal and discoverability. These followers are actively seeking visually satisfying, often calming, content and are likely to engage through comments, shares, and potentially purchases of related items or exclusive content.
Which creators are similar to Mini Bakes?
If you're looking for creators like this, you'll love tiny food and ASMR unboxing channels for a delightful, miniature escape.
PlayingWithAyce
Instagram @playingwithayce
This creator posts videos about setting up and unboxing miniature toy playsets. They often feature doll accessories, mini food items, and toy vanity sets. The content includes unboxing videos of brands like Our Generation and Glitter Girls, as well as DIY miniature food creations. Some videos also show the creator interacting with slime and collectible figures.
Melika Zaidi
TikTok @melika_zaidi
This creator posts videos about shopping for specific items in various stores. They frequently document their search for limited edition or popular products, such as designer bags and seasonal confectionery. The creator also shares haul videos from supermarkets and Asian grocery stores, often reviewing food items they purchase. Additionally, they showcase unboxing videos for new kitchen appliances.
Nia Toys
TikTok @niatoys
This creator posts videos about toys and unboxing them. They showcase various miniature items, including dollhouse accessories, toy food, and collectible figures. Many videos feature ASMR elements and sponsored content from toy brands. The creator also shares videos of slime and goo-based toys.
Frequently asked questions
Sign in to view Mini Bakes's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Mini Bakes today
You can use Nutcake’s agentic tools for free. Sign up today to work with Mini Bakes on your creator campaign.