What kind of content does mattyelectrical make?
Mattyelectrical offers an authentic look into the life of an electrician working in Australia. Through engaging TikToks, he shares "day in the life" vlogs, showcases new tools, and offers insights into his trade, often with a humorous touch and comparisons to his experiences back home in Northern Ireland. His content provides a unique, behind-the-scenes perspective on the realities of being a sparky Down Under.
Are you a brand that’s partnered with mattyelectrical?
Verify your partnership
Who is mattyelectrical’s audience?
Mattyelectrical's audience is likely comprised of individuals interested in trades, DIY home improvement, and potentially those considering a career in electrical work, with a strong geographic leaning towards Australia given the content. Their high TikTok engagement rate (3.32%, exceeding the ~3.0% benchmark) signals a highly receptive and actively participating audience. This suggests strong potential for conversions on educational content, product recommendations related to tools or safety gear, and even apprenticeship recruitment. The audience's intent appears to be driven by curiosity and a desire for practical, real-world insights into the electrical trade.
Which creators are similar to mattyelectrical?
If you're looking for creators like this, you'll find them perfect for audiences interested in Australian trades, daily work life, and the realities of being a sparky.
Apprentice James
TikTok @apprentice_james
This creator posts videos about their experiences as an electrician. They often share insights into their daily work, including tasks like running wires and dealing with electrical installations. The content also features moments from their personal life, such as recovering from surgery and reflecting on career goals. Some videos include humorous observations and pop culture references.
R Davis
TikTok @rdaviselectrical · Instagram @rdaviselectrical
This creator shares videos about electrical work and installations. They demonstrate various techniques, such as installing under-cabinet lighting and fixing issues like fuse boards tripping. The content also includes reviews of tools and accessories relevant to electricians, like blowers and conduit systems. Some videos offer practical tips and 'hacks' for common electrical problems encountered on the job.
efixx247
TikTok @efixx247
This creator focuses on electrical work and tools, often demonstrating new products and installation techniques. Videos cover topics such as voltage testers, cable clipping tools, and lighting connections. They also share electrical news and highlight skilled apprentices.
Frequently asked questions
Sign in to view mattyelectrical's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with mattyelectrical today
You can use Nutcake’s agentic tools for free. Sign up today to work with mattyelectrical on your creator campaign.