What kind of content does Matthew & Paul make?
Matthew & Paul offer a candid and heartwarming look into their daily lives on Instagram, often spotlighting their guide dog, Mr. Maple. Their content spans engaging travelogues to destinations like Chicago and San Diego, alongside practical life hacks and personal reflections on navigating the world with visual impairments. This authentic storytelling, covering everything from museum visits to personal medical journeys, creates a relatable and inspiring narrative.
Are you a brand that’s partnered with Matthew & Paul?
Verify your partnership
Who is Matthew & Paul’s audience?
Matthew & Paul's audience is likely comprised of individuals interested in disability advocacy, assistive technology, and personal development, with a strong leaning towards those seeking inspiration and practical advice for navigating daily life. Their high Instagram engagement rate (5.18%, significantly above the 1.5% benchmark) signals a highly receptive and actively participating community. This suggests viewers are not just passively consuming content but are deeply invested, likely seeking actionable insights and emotional connection, indicating strong potential for brand partnerships focused on lifestyle, travel, or accessibility.
Which creators are similar to Matthew & Paul?
If you're looking for creators like this creator, you'll love content that shares daily life, travel tips, and life hacks from the perspective of guide dog users and those with blindness.
Lucy Edwards
TikTok @lucyedwards · Instagram @lucyedwardsofficial
This creator shares content about their experiences as a blind individual. They demonstrate everyday tasks such as making matcha, cooking eggs, and making their bed, offering accessible methods. They also discuss topics like AI's impact on the blind community, attending fashion week with their guide dog, and advocating for disability awareness in healthcare. Additionally, they share reviews of makeup products and discuss their journey with guide dogs.
Emily Clarke
Instagram @ourlondonlistedhome
The creator shares content about their daily life with their dog. Their videos often include "day in the life" segments highlighting the dog's activities and experiences, showing how the dog enjoys car rides, meals, walks, and beach visits. The content includes detailed narratives of the dog's routines and behaviors, such as eating, playing, and resting. Their videos also depict family outings and the dog's interactions with them.
Life Like Charlie
TikTok @lifelikecharlie
This creator posts videos featuring their dogs, often taking them on outdoor adventures and hikes. They share content about dog health trackers, special dog beds, and their experiences adopting or caring for dogs. Some videos also include the creator's personal life, such as celebrating birthdays or trying new musical instruments. They also post about environmental and animal welfare topics, like signing petitions for dog rights.
Frequently asked questions
Sign in to view Matthew & Paul's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Matthew & Paul today
You can use Nutcake’s agentic tools for free. Sign up today to work with Matthew & Paul on your creator campaign.