What kind of content does Maisy Summer make?
Maisy Summer shares her vibrant illustration journey across Instagram, blending digital and mixed media techniques. Her feed offers an intimate look at her creative process, from initial sketches to finished pieces, often inspired by her travels to destinations like New York City and Japan. Brands will appreciate her engaging visual storytelling, which also highlights her collaborations, book projects, and participation in art events.
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Who is Maisy Summer’s audience?
Maisy Summer's audience is likely comprised of individuals interested in visual arts, particularly illustration and digital art, with a secondary interest in travel and creative processes. Their engagement rate of 5.43% on Instagram significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly invested and responsive follower base. This suggests strong potential for conversions on creator-led products or services, as the audience actively seeks and appreciates Maisy's artistic content and journey.
Which creators are similar to Maisy Summer?
If you're looking for creators like this, you'll love artists who share their vibrant illustration and travel-inspired digital and mixed media art processes.
Gracie
TikTok @designby_gracie · Instagram @designby_gracie
The creator produces videos related to art and illustration, often showcasing their process using mediums like gouache paint and digital tools such as Procreate. They share their artwork, including landscapes, portraits, and animal doodles, and sometimes provide behind-the-scenes looks at their creative workflow. Their content includes time-lapse drawing videos, art tips, and personal reflections on creativity.
Jordan Robertson
Instagram @jordan__robertson
This creator shares content related to their work as an illustrator and animator. Their posts often showcase the process behind their illustrations, including behind-the-scenes footage and final designs. They also share personal updates, such as their experiences working from home and reflections on the past year. Some videos feature animated graphics and designs, often set to music.
mollypukes
Instagram @mollypukes
This creator makes videos about their artistic process, often showing how they create illustrations, animations, and comics. They share behind-the-scenes content of their work, including making items like bird boxes, Valentine's cards, and ceramic pieces. The creator also documents their experiences at art markets and comic conventions, showcasing new creations such as zines, prints, and pins. They sometimes offer tips and encouragement to other artists, emphasising the importance of creativity and not aiming for perfection.
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