What kind of content does Mae Muller make?
Mae Muller offers an inside look into the life of a singer-songwriter on TikTok. She shares candid insights into the music industry, her creative process, and her journey as an independent artist. Beyond music, Mae also gives followers a glimpse into her personal style and experiences with acting and attending events.
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Who is Mae Muller’s audience?
Mae Muller's audience is likely comprised of young adults and music enthusiasts, primarily in the UK, who are interested in emerging talent and the independent music scene. Their high engagement rate on TikTok (8.79% ER, significantly above the ~3.0% benchmark) signals strong interest in her music, creative process, and personal journey as an artist. This audience is actively seeking authentic content and is highly receptive to direct engagement, indicating a valuable opportunity for brand partnerships that align with her artistic identity and appeal to a dedicated fanbase.
Which creators are similar to Mae Muller?
If you're looking for creators like this creator, you'll find independent singer-songwriters who are passionate about their unique musical journeys and the creative process.
Izzi De-Rosa
TikTok @izziderosa · Instagram @izziderosa
This creator makes videos about their music, often sharing snippets of new songs and the inspiration behind them. They have a particular interest in Y2K and UK garage music styles. Some content includes personal stories, like writing a song about a crush and eventually dating them, or sharing experiences at music festivals. They also explore themes of travel and personal experiences in their music and videos.
Ellie Dixon
TikTok @elliedixonmusic · Instagram @elliedixonmusic
This creator makes videos about their music production process, songwriting, and performances. They share snippets of new songs, vocal layering, and live looping. The creator also discusses topics such as AI's impact on the music industry, body positivity, and their personal reflections on life and mental health. They often post about merchandise and upcoming shows, thanking fans and their team.
Tayna-Demoi
TikTok @taynademoi
This creator posts videos about their journey as a singer-songwriter and independent artist in the UK R&B and pop scene. They share updates on their music releases, often referencing upcoming projects and their personal growth. The creator also shares lifestyle content, including vlogs, skincare routines, and unboxing videos, documenting their daily life and experiences.
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