What kind of content does madi make?
Madi offers an authentic glimpse into her life as a first-year psychology student at the University of York. Her TikTok channel features relatable "Get Ready With Me" videos, morning routines, and engaging vlogs that capture the essence of university life. Beyond academics, Madi shares inspiring solo travel adventures, from Thailand to Rome, alongside personal reflections on her goals and accomplishments.
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Who is madi’s audience?
Madi's audience is likely comprised of young adults, primarily students, interested in relatable university experiences, personal vlogs, and aspirational travel content. Their intent signals are strong, indicated by a high engagement rate of 8.42% on TikTok, significantly exceeding benchmarks (TikTok ~3.0% ER). This suggests a highly invested and receptive audience, likely to respond well to authentic content and potentially convert on relevant offers or calls to action. The quality of engagement appears excellent, demonstrating a strong connection with Madi's content.
Which creators are similar to madi?
If you're looking for creators like madi, you'll love vloggers who share their university life, travel adventures, and daily routines.
Emma Imogen x
TikTok @emmaimogenn
This creator shares content about university life, including vlogs about assignments and daily student activities. They also post about beauty and lifestyle topics, such as nail inspiration and product recommendations. Additionally, the creator discusses personal organisation using tools like Google Sheets and shares experiences and tips related to gap year travel. They also touch on themes of personal rebranding and managing New Year's resolutions alongside academic commitments.
Brittany Mccrea
TikTok @brittanymccrea22
This creator posts videos about their personal life and aspirations. They often share content related to travel within the United Kingdom and their experiences at university, including working on a dissertation. The videos also touch on themes of self-happiness, personal achievements, and relationships, frequently referencing the years 2025 and 2026 in their captions.
Emily Lilburn
TikTok @emilylilburn · Instagram @emilylilburn
This creator shares videos documenting their life as a third-year university student. Their content often focuses on balancing academic responsibilities, such as dissertation work, with social activities and personal well-being. They share 'day in the life' vlogs, detailing routines, study sessions, and occasional outings like attending fashion week. The creator also shares personal interests, including fashion hauls, skincare routines, and tips for managing stress during busy periods.
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