What kind of content does Mad make?
Mad offers an unfiltered look into personal care and beauty routines, from at-home waxing and piercing experiences to detailed nail art. On TikTok, they share relatable shopping hauls and candid updates on their weight loss journey. Their authentic and engaging style makes them a go-to for brands looking to connect with an audience interested in self-care and lifestyle transformations.
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Who is Mad’s audience?
Mad's audience is likely comprised of individuals interested in personal care, beauty, and lifestyle content, with a strong leaning towards practical advice and relatable experiences. Their high TikTok engagement rate of 8.27% significantly surpasses industry benchmarks (TikTok ~3.0%), indicating a highly receptive and active community. This suggests strong intent signals for product recommendations and engagement with shopping hauls, as well as a high likelihood of quality interactions and conversions.
Which creators are similar to Mad?
If you're looking for creators like Mad, you'll love content focused on personal care, piercings, beauty routines, shopping hauls, and weight loss journeys.
Harmony
TikTok @harmonywalsh5_
This creator posts videos about beauty and fashion. They share content on different types of ear piercing jewellery and how to style them. The creator also makes videos about hairstyles, such as updos and messy buns. They review beauty products like mascara and lip products, and discuss nail trends, sharing their preference for long nails.
Marla Catherine
Instagram @marlacatherine
This creator posts videos about their experiences getting ear piercings, including the process and aftercare. They also share content related to beauty, such as trying out lash clusters and doing their own nails at home. Other topics include fashion hauls, sharing daily outfits, and exploring new cosmetic products like hair setters and hair care items. The creator also documents their fitness journey, focusing on walks and free weights, and shares their grocery shopping tips for staying on budget.
Casilda Cruz
Instagram @c.cruz_7
This creator often posts about their experiences with piercings and applying makeup. They also share videos of themselves completing DIY projects, such as making oversized household items. Additionally, they document aspects of their daily life and routines, including hair styling and skincare.
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