What kind of content does Lunan Bay Farm make?
Lunan Bay Farm shares charming videos on Instagram, celebrating their beloved cashmere goats and the unique "Goats in Coats" knitting competition. Expect to see delightful handmade jumpers designed for the goats, alongside heartwarming updates on the herd and preparations for kidding season. Their content is a vibrant mix of farm life and creative craftsmanship, perfect for brands looking to connect with an engaged audience.
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Verify your partnershipWho is Lunan Bay Farm’s audience?
Lunan Bay Farm's audience is likely comprised of individuals interested in artisanal crafts, sustainable living, and rural lifestyle content, with a strong lean towards knitting and fiber arts enthusiasts. Their high Instagram engagement rate of 10.47% significantly surpasses benchmarks across major platforms (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly dedicated and responsive follower base. This suggests strong intent signals for purchasing handmade goods, participating in community events, and engaging with educational content related to fiber production and crafting. The creator's unique niche of "Goats in Coats" and farm festivals likely fosters a particularly loyal and interactive community.
Which creators are similar to Lunan Bay Farm?
If you're looking for creators like this creator, partner with those who share a passion for artisanal crafts, farm life, and unique, cozy fashion.
Country Mouse
Instagram @countrymouseuk1
This creator posts content about wool throws and wool socks, focusing on their quality and different types, such as lambswool and Gotland wool. They also share videos about their experiences with seasonal affective disorder and how walking, particularly in the countryside, helps them to stay positive. The creator also showcases new products, discusses the benefits of natural fibres over synthetics, and highlights their small business, often mentioning their Yorkshire-made recycled throws and Merino lambswool socks.
Hope Macaulay
TikTok @hopemacaulay
This creator posts videos about knitwear, focusing on their brand, Hope Macaulay. They often share 'behind the scenes' content, such as packing orders and knitting processes. The videos also feature outfit inspiration and unboxing experiences with their knitwear products. Some content highlights the popularity of their knitwear, referencing its appearance on shows like 'The Traitors'.
James Makes Thing
Instagram @jamesmakesthings
This creator focuses on yarn and knitting content. They showcase their hand-dyed yarns, often in various colourways and weights, for sale. The content includes projects such as knitting socks and sweaters, participation in yarn festivals, and collaborations with other crafting businesses. They also share personal updates related to their crafting journey and life events.
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