What kind of content does Lucie make?
Lucie offers an authentic look into the journey of a novice equestrian on TikTok. Her content captures the relatable ups and downs of learning to ride, from hacking and jumping to everyday lessons. Viewers get an intimate glimpse into her world with her horse, Merlyn, including essential behind-the-scenes moments like grooming and tacking up.
Are you a brand that’s partnered with Lucie?
Verify your partnership
Who is Lucie’s audience?
Lucie's audience is likely comprised of aspiring equestrians and horse owners seeking accessible, beginner-friendly advice and relatable content on horse riding and training. Their intent signals are strong, indicated by a high engagement rate of 13.32% on TikTok, significantly outperforming benchmarks (TikTok ~3.0% ER). This suggests a highly invested and receptive community eager for Lucie's insights, promising high-quality engagement and potential for brand partnerships focused on equestrian lifestyle, gear, or training resources.
Which creators are similar to Lucie?
If you're looking for creators like Lucie, target novice riders seeking accessible horse training tips and relatable hacking adventures.
Antonio Mcintosh
TikTok @a.mcintosh20 · Instagram @antonio_mcintosh_
This creator posts videos about equestrianism, primarily focusing on show jumping with their horse. They document their progress, including wins and challenges, and share their journey with the horse from its early stages to competing. The creator also shares humorous content, including comedy sketches and funny observations, and occasionally posts about personal life events and celebrations.
Georgia Darlington
Instagram @gdarlington.equine
This creator posts videos about horse riding and training. They share content from working hunter clinics, show jumping events, and everyday life at their equestrian yard. Their videos often feature different horses, including young ones and experienced competition partners, showcasing their progress in various disciplines. They also provide insights into their work as an instructor, covering topics like gridwork and polework sessions.
Becky Giles
TikTok @beckygiles · Instagram @becky_giles16
This creator posts videos about horse riding and equestrian activities. They share moments from events like riding with drag hounds and participating in show jumping. The creator also shares personal updates, such as packing merchandise for shipping and humorous interactions with their audience. Some content features their horses and everyday farm life, including sheep and the sounds of horse hooves.
Frequently asked questions
Sign in to view Lucie's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Lucie today
You can use Nutcake’s agentic tools for free. Sign up today to work with Lucie on your creator campaign.