What kind of content does Love Carlie make?
Love Carlie brings a vibrant and organized approach to crafting, sharing detailed tutorials for handmade cards, vinyl-decorated accessories, and seasonal decor. Her Instagram feed is a treasure trove of inspiration, featuring clever craft room organization hacks and exciting unboxing videos of new supplies. Brands will appreciate her knack for showcasing festive gift ideas and her genuine engagement with the crafting community through local event promotion and small business collaborations.
Are you a brand that’s partnered with Love Carlie?
Verify your partnership
Who is Love Carlie’s audience?
Love Carlie's audience is likely comprised of DIY enthusiasts and individuals seeking inspiration for home decor and gift-giving, primarily within the UK. Their high Instagram engagement rate (11.00% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly invested and responsive community. This suggests strong intent signals for purchasing craft supplies, attending workshops, or exploring curated product recommendations related to crafting and organization. The creator's focus on seasonal crafts also points to a predictable surge in engagement around holidays and specific times of year.
Which creators are similar to Love Carlie?
If you're looking for creators like this creator, you'll find inspiration for DIY projects, home decor, and creative organization that add a personal touch to any space.
Rosie UGC Creator
Instagram @ohhsorosie
This creator makes content focused on crafts and DIY projects. They share tutorials for seasonal decorations like Valentine's Day heart garlands, Halloween ghost bows, and personalised Christmas baubles. The creator also posts about wedding planning advice, including colour schemes and stationery, and shares updates on their personal life such as their children and nail art.
Stephanie Hanna
Instagram @stephaniehannahome
This creator makes videos about DIY crafts and home decor. They often share tutorials for making items like custom phone cases, keychains, and decorative frames. The creator also posts about home styling, featuring new purchases and seasonal decorations. They frequently celebrate special occasions, such as birthdays, with themed parties and gift ideas.
Matilda Bea Lawlor
TikTok @matildabeaa · Instagram @matildabeaa
This creator shares content about their daily life, including home renovations and redecorating projects in London. They also post about their experiences trying new places, like hotels and shops. The creator enjoys hobbies such as crafting and baking, often sharing these activities with friends. Additionally, they document their morning routines and cleaning processes, sometimes featuring sponsored products for home care and beauty.
Frequently asked questions
Sign in to view Love Carlie's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Love Carlie today
You can use Nutcake’s agentic tools for free. Sign up today to work with Love Carlie on your creator campaign.