What kind of content does Liah Yoo make?
Liah Yoo offers a unique blend of in-depth skincare ingredient analysis and candid product reviews on Instagram. Beyond beauty, she provides valuable insights into the beauty industry's supply chain and shares her experiences as an AAPI founder, offering practical advice for aspiring entrepreneurs. Her content also touches on sun protection, fertility testing, and cosmetic procedures, making her a go-to source for informed beauty and business discussions.
Are you a brand that’s partnered with Liah Yoo?
Verify your partnership
Who is Liah Yoo’s audience?
Liah Yoo's audience is likely comprised of engaged consumers interested in skincare science, ingredient breakdowns, and beauty entrepreneurship, with a strong appreciation for AAPI founders. Their intent signals suggest they are actively seeking trustworthy product reviews and educational content to inform their purchasing decisions. With an Instagram engagement rate of 1.99%, Liah's community demonstrates a level of interaction slightly above the platform benchmark (1.5% ER), indicating a receptive and invested audience. This suggests potential for high-quality engagement on Nutcake, particularly around educational and product-focused content.
Which creators are similar to Liah Yoo?
If you're looking for creators like this creator, you'll love discovering AAPI founders and beauty industry insiders who share honest product reviews and entrepreneurial insights.
Michael Park, MD
Instagram @dr.michaelpark
This creator shares content related to skincare, discussing ingredients and product reviews. They cover topics such as hyaluronic acid serums, eye repair creams, and cleansers. The creator also discusses medical dermatology topics, including treatments like narrowband UVB phototherapy and conditions such as keratosis pilaris and eczema. Additionally, they share insights into dermatology residency life and touch upon healthcare access issues.
Dr. Neera Nathan
Instagram @dermatologysurgeon
This creator is a dermatologist who shares advice on skincare and haircare. They review and rate various beauty products, often comparing drugstore alternatives to more expensive brands. Topics include acne treatment, anti-aging, hair repair, and personal hygiene. The creator also discusses viral beauty trends and offers tips on how to use products effectively for different skin and hair types.
Rachel Finley
Instagram @hydrationceo
This creator shares videos focusing on skincare routines and product reviews, particularly highlighting treatments for ingrown hairs and acne. They offer opinions on various beauty products, including K-beauty items, lip balms, and toners, often distinguishing between products they consider worth purchasing and those they advise against. The creator also shares personal experiences related to mental health and discusses makeup application techniques, such as how to apply blush for different face shapes.
Frequently asked questions
Sign in to view Liah Yoo's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Liah Yoo today
You can use Nutcake’s agentic tools for free. Sign up today to work with Liah Yoo on your creator campaign.