What kind of content does Lashes make?
Lashes shares vibrant cooking content across TikTok and Instagram, offering diverse recipes from comforting roast dinners and fresh sushi to nutritious family meals. They are also a passionate advocate for culinary education, frequently featuring their involvement in 'Get the Kids in the Kitchen' workshops. Beyond the kitchen, Lashes also brings followers along on their travel adventures and showcases their experience hosting events.
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Who is Lashes’s audience?
Lashes' audience is likely comprised of parents and home cooks in the UK seeking accessible and engaging culinary content, with a strong interest in family-friendly recipes and potentially travel inspiration. Their high engagement rates on both TikTok (7.62% ER) and Instagram (17.95% ER) significantly exceed benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly receptive and interactive community. This suggests strong potential for brand partnerships looking to reach an enthusiastic and loyal audience actively seeking inspiration and product recommendations within the food and lifestyle space.
Which creators are similar to Lashes?
If you're looking for creators like this creator, you'll find delicious recipes and fun family cooking inspiration perfect for busy parents and aspiring young chefs.
Nessie Welschinger
TikTok @cookingwithkidsco · Instagram @cookingwithkidsco
This creator shares a variety of recipes, including sweet treats like churros and flapjacks, and savoury dishes such as pasta sauce and beetroot orzo. They also post about healthy options like gluten-free brownies and pancakes, often incorporating hidden vegetables. The creator's content includes family-friendly activities, holiday ideas like Halloween and Christmas crafts, and reviews of family days out.
Shivone Konglar
TikTok @its_simply_shiv · Instagram @chef.shiiv
This creator shares videos about cooking, often showcasing meals with high protein content and recipes for dishes like salmon or gnocchi. They also post about their fitness journey, including gym workouts and achieving weight loss goals. The creator frequently shares personal reflections and positive affirmations alongside their lifestyle content.
Alisa Gardiner
TikTok @familymealswithailsa · Instagram @family_gardiner
This creator posts videos about family life and cooking. They share recipes for homemade meals, including pizzas, pancakes, curries, and traybakes. They also document family activities like vlogs, grocery shopping hauls, and special occasions like Easter. Additionally, the creator shares content related to their wellness and fitness journey, including running and mental health.
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