What kind of content does Lashes make?
Lashes brings a vibrant and approachable energy to the kitchen, sharing diverse recipes on TikTok and Instagram that span from comforting roast dinners to healthy family meals and fun kids' dishes. They are also deeply involved in 'Get the Kids in the Kitchen' workshops, demonstrating a commitment to fostering culinary skills in young audiences. Beyond food, Lashes offers glimpses into their travel adventures and event hosting, providing a well-rounded lifestyle perspective.
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Who is Lashes’s audience?
Lashes' audience is likely comprised of parents and home cooks in GB seeking accessible, family-friendly recipes and travel inspiration. Their high engagement rates, particularly on Instagram (17.95% ER, significantly above benchmark), suggest a highly receptive and interactive community. This indicates strong potential for brand partnerships and product integrations, as followers actively respond to content and demonstrate clear intent to explore related offerings.
Which creators are similar to Lashes?
If you're looking for creators like this creator, you'll find them perfect for engaging families interested in fun, kid-friendly recipes and culinary adventures.
Nessie Welschinger
TikTok @cookingwithkidsco · Instagram @cookingwithkidsco
This creator shares a variety of recipes, including sweet treats like churros and flapjacks, and savoury dishes such as pasta sauce and beetroot orzo. They also post about healthy options like gluten-free brownies and pancakes, often incorporating hidden vegetables. The creator's content includes family-friendly activities, holiday ideas like Halloween and Christmas crafts, and reviews of family days out.
Shivone Konglar
TikTok @its_simply_shiv · Instagram @chef.shiiv
This creator shares videos about cooking, often showcasing meals with high protein content and recipes for dishes like salmon or gnocchi. They also post about their fitness journey, including gym workouts and achieving weight loss goals. The creator frequently shares personal reflections and positive affirmations alongside their lifestyle content.
Alisa Gardiner
TikTok @familymealswithailsa · Instagram @family_gardiner
This creator posts videos about family life and cooking. They share recipes for homemade meals, including pizzas, pancakes, curries, and traybakes. They also document family activities like vlogs, grocery shopping hauls, and special occasions like Easter. Additionally, the creator shares content related to their wellness and fitness journey, including running and mental health.
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