What kind of content does Zubda Malik make?
Zubda Malik creates vibrant, engaging content on TikTok and Instagram, showcasing her culinary talents with delicious recipes for everything from crispy fried chicken to fluffy pancakes. Beyond the kitchen, she offers beautiful home and table decoration ideas, perfect for festive occasions like Ramadan and Eid. Zubda also highlights practical kitchen gadgets and appliances, making her profile a go-to resource for home cooks and decorators alike.
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Who is Zubda Malik’s audience?
Zubda Malik's audience is likely comprised of individuals interested in home cooking, recipe inspiration, and kitchen aesthetics, with a particular focus on seasonal content around Ramadan and Eid. Their high engagement rates, especially on Instagram (4.18% ER, significantly above the 1.5% benchmark) and strong performance on TikTok (3.12% ER, exceeding the 3.0% benchmark), indicate a highly receptive and actively participating community. This suggests strong potential for product integration and brand partnerships, as viewers are demonstrably interested in and responsive to the content presented.
Which creators are similar to Zubda Malik?
If you're looking for creators like this, your audience loves delicious recipes, stylish kitchen decor, and clever gadget finds, especially around Ramadan and Eid.
Kausar Raja
TikTok @kauscooks · Instagram @kauscooks
This creator shares recipes for a variety of dishes. Their content includes recipes for baked goods like cookies and pies, as well as main courses such as lasagne and pies. They also post recipes for snacks and appetisers, including loaded garlic bread and stuffed naans. Many of their recipes are suitable for special occasions like Ramadan and Iftar.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Ilhan
TikTok @ilhanm.a · Instagram @ilhanm.a
This creator shares recipes and cooking tutorials, often focusing on dishes suitable for family meals and special occasions like Ramadan. Their content includes a variety of recipes, from comfort food classics like cheeseburger hot pockets and loaded fries to more traditional meals such as Somali Scotch eggs and lamb skewers. They have also published a cookbook featuring 80 recipes, many of which are specifically curated for Ramadan but are suitable for year-round cooking.
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