What kind of content does Jo Placencio make?
Jo Placencio offers a vibrant blend of beauty and lifestyle content, primarily on Instagram. Her audience engages with in-depth reviews of skincare and makeup products from brands like Dermalogica and IT Cosmetics, alongside explorations into fragrance, hair color, and wellness. Jo also shares relatable glimpses into her life as a mother and her experiences at exciting events, providing a well-rounded and authentic perspective that resonates with her followers.
Are you a brand that’s partnered with Jo Placencio?
Verify your partnership
Who is Jo Placencio’s audience?
Jo Placencio's audience is likely composed of individuals interested in beauty, skincare, and lifestyle content, with a significant segment also resonating with her motherhood journey. Their intent signals are strong, as evidenced by an engagement rate of 2.25% on Instagram, which surpasses the platform benchmark of 1.5%. This suggests a highly receptive and engaged community, indicating a high quality of interaction and a strong potential for brand partnerships seeking authentic connection with a beauty-conscious and family-oriented demographic.
Which creators are similar to Jo Placencio?
If you're looking for creators like this creator, you'll find relatable content perfect for busy moms interested in everyday beauty and lifestyle.
Jenna Johnson Chmerkovskiy
Instagram @jennajohnson
This creator posts content related to beauty, fashion, and lifestyle. She shares makeup tutorials, including product recommendations and application techniques. The creator also shares videos about her family life, including her children, and discusses her experiences as a mother. Additionally, she posts content related to her career in performance, such as behind-the-scenes looks and travel vlogs.
Raven
Instagram @beautymavenraven
This creator shares content related to beauty and skincare, often featuring products from brands like Ulta Beauty, Thayers, and Covergirl. They also document aspects of their personal life, such as moving to new apartments in New York City and unboxing new computer equipment. The creator also shares home decor tips, including how to build a desk from IKEA furniture, and discusses personal finance relating to home purchases.
Sarai Gonzalez
Instagram @withluvsarai
This creator posts videos about a variety of topics, including beauty trends and skincare. They discuss the history and cultural influences behind popular makeup looks, such as the 'Chola effect'. Additionally, the creator shares content related to home and garden care, featuring products for weed killing and laundry freshening. They also review and demonstrate beauty products like nail polish and makeup, and occasionally share lifestyle content such as beach trips and pet ownership.
Frequently asked questions
Sign in to view Jo Placencio's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Jo Placencio today
You can use Nutcake’s agentic tools for free. Sign up today to work with Jo Placencio on your creator campaign.