Open in Nutcake

John

This creator often posts videos about football, sharing personal experiences of playing on pitches like Old Trafford and participating in charity matches with 'Celebrity Soccer'. They also share snippets of their daily life, including gym sessions and outings with their partner. Other content includes attending events, like a tennis party, and humorous takes on relationships and daily routines. They also feature content related to television shows such as 'The Traitors'.

Where to find John

TikTok ·johnpaulshepherd_
Followers27K
Avg views9.3K
Engagement3.2%
Sourced from public data
Instagram ·johnpaulshepherd_
Followers103K
Avg views81K
Engagement1.7%
Sourced from public data

Stats updated June 2026 · Stats don't look quite right?

Are you John ? · Claim this profile

What kind of content does John make?

John brings a unique blend of authentic storytelling and lighthearted humor to his content. On TikTok and Instagram, he shares his passion for football, from personal playing experiences to celebrity charity matches. Beyond the pitch, John offers a glimpse into his daily life, featuring gym routines, relationship humor, and attendance at exclusive events. His engaging personality also shines through his commentary on popular television shows, making him a relatable and entertaining personality for brands seeking authentic engagement.

Are you a brand that’s partnered with John ?

Verify your partnership
But now that they’ve had the seal of approval it means we have to share half the bag 😫 @littlemoonsmochi
No ‘Boss’ here, it’s a joint venture ✨ John - Trousers from @olneclothing Shirt from @asos Abi - Shorts from @zara Top from @zara
One of the best days of my life. My childhood dream. Old Trafford, I still remember walking up the stairs and seeing the pitch for the very first time as a 5 year old boy, nothing ever beats seeing Old Trafford with your own eyes for the first time. Manchester United 2-0 vs Leeds United in 1992 And on Tuesday night, I got to play on the pitch at Old Trafford. That 5 year old boy would be so chuffed with being able to do this, my nephew walked out of the tunnel with me, my family and my mate Joel watching in the stands, and my Uncle Jonny, who took me to my first game, walked onto the pitch with me after full time. I know someone special was looking down on me on Tuesday and would have been having a good laugh at what the hell I was up to, hope I made you proud Uncle Ange. Sat next to you at so many games, and in the second half, playing at right back, I looked up at where we would sit in the Sir Alex Ferguson stand and knew you’d be smiling down on me. Old Trafford is such an emotional place for me and my family and I will never forget Tuesday night. Thanks so much to @sellebrity_uk for the countless opportunities to do what I love, what @coopsl10 continues to create is absolutely incredible for so many people. We’re just pals living out our boyhood dreams. Thanks to all of the Sellebrity players that made my family so welcome, we’re all still buzzing. Thanks so much to @cristaljonno and @livingthedreammcr for opening up the doors to us, making so many dreams come true for people. I’m 39 years old, but on Tuesday night I was that 5 year old boy again, thinking about Cantona, Giggs, Kanchelskis and the wonder of this special football club. I suppose somewhere between being 5 years old and 39 years old your dreams change, but it’s still important to remember those dreams you had as a child. Old Trafford, Manchester United, my childhood dream ❤️
Had to go back to @thetraitorslive for Round 2. Who was the Traitor this time? Thanks so much to @sintillatetalent for the invite, we had a ball! 🙌🙌 @sinan_sahin #TheTraitorsLive #SintillateTalent #Sinfluenced

Who is John ’s audience?

John's audience is likely comprised of individuals interested in football, celebrity culture, and lighthearted, humorous content, with a strong presence in Great Britain. Their intent signals suggest they are seeking entertainment and relatable daily life content, potentially influenced by television personalities. John's engagement rates are strong, with TikTok ER (3.23%) exceeding the benchmark (3.0%) and Instagram ER (1.72%) also performing above average (1.5%), indicating a highly receptive and engaged follower base.

Which creators are similar to John ?

If you're looking for creators like this creator, you'll love personalities who blend football insights with relatable daily life humor and celebrity encounters for TV.

Ellis Platten

TikTok @awaydaysyt · Instagram @ellisplatten

This creator often posts videos about football, sharing facts and statistics. They also create content related to fashion, showcasing outfits for different occasions. Some videos feature challenges and games, such as guessing footballers from emojis or identifying if something is football or cake. Additionally, the creator highlights collaborations with brands for sponsored content.

Adventure
Comedy
Fashion

BrookeJaneGreen

TikTok @brookejgreen

This creator shares lifestyle content. Videos often feature personal experiences, such as attending football matches and celebrating holidays like Christmas. They also showcase fashion items, like a recently purchased jacket. The content includes observations about their surroundings, like the lighting in a room. It appears to be a personal vlog-style channel.

Fashion
Football
Lifestyle

Lia Lewis

TikTok @lia.lewis · Instagram @lia.lewis

This creator posts videos about football, showcasing skills and drills. They also share content related to anime merchandise collaborations and lifestyle updates. The creator documents experiences like attending matches and unboxing special parcels. Additionally, they share personal moments such as workouts and moments with friends.

Adventure
Beauty
Dance

Frequently asked questions

Sign in to view John 's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.

Collab with John today

You can use Nutcake’s agentic tools for free. Sign up today to work with John on your creator campaign.

Get startedGet in touch