What kind of content does Jodie make?
Jodie offers a relatable glimpse into her world across TikTok, sharing engaging content centered around daily routines, from evening wind-downs to skincare rituals. Her fashion-forward approach shines through in exciting shopping hauls from popular retailers like Primark and Zara, highlighting trendy pieces from tracksuits to statement skirts. Beyond style, Jodie also sparks curiosity with thoughtful explorations of animal welfare and the wonders of science, creating a unique and appealing blend for her audience.
Are you a brand that’s partnered with Jodie?
Verify your partnership
Who is Jodie’s audience?
Jodie's audience is likely comprised of young, fashion-conscious individuals in the UK seeking affordable style and lifestyle inspiration. Their intent signals are strong, indicated by a high engagement rate of 9.25% on TikTok, significantly outperforming benchmarks (TikTok ~3.0% ER). This suggests a highly receptive and active community eager for content related to routines, shopping hauls, and accessible fashion brands like Primark. The quality of engagement is exceptional, pointing to a loyal fanbase likely to convert on relevant product recommendations and brand partnerships.
Which creators are similar to Jodie?
If you're looking for creators like this creator, you'll love their relatable content on fashion, skincare, and shopping hauls, perfect for anyone seeking affordable style inspiration.
Annasxo
TikTok @anna.sxo
This creator shares daily vlogs and content focused on 'girly things'. Their videos often feature outfit of the day posts, showing off new clothing hauls and party outfits from brands like Missguided and Boohoo. They also post 'get ready with me' videos, showcasing skincare routines and makeup application, and occasionally share 'clean with me' content for a mid-week reset.
jaz
TikTok @jasminee567
This creator posts videos about their shopping hauls, particularly from Primark, often featuring new clothing and homeware items. They also share content related to seasonal events like Halloween and Christmas, showcasing themed products and activities. Other videos include reviews of food items, such as a chicken and stuffing baguette, and experiences like going to the cinema to watch films. The creator also features sponsored content, for example, a review of a deodorant product. Their content often captures everyday moments and personal interests.
L I A N N E
TikTok @lianneclaire38
This creator posts about fashion and beauty items. They showcase clothing hauls from shops like Primark, featuring dresses, outfits for various occasions, and cosy winter wear. The creator also shares hair care products, focusing on items for healthy hair and holiday essentials. They sometimes share personal moments, such as celebrating their firstborn child.
Frequently asked questions
Sign in to view Jodie's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Jodie today
You can use Nutcake’s agentic tools for free. Sign up today to work with Jodie on your creator campaign.