What kind of content does Jay Tomlins make?
Jay Tomlins offers a deep dive into the world of football kits, sharing exclusive 'leaked' designs for upcoming seasons and tournaments across TikTok. Their engaging reviews and rankings cover everything from national teams like the USA and England to club favorites, and even festive Christmas jumpers. Brands will appreciate Jay's keen eye for detail, featuring insights into popular brands like Adidas and Kappa, and their latest offerings.
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Jay Tomlins' audience is likely comprised of dedicated football fans, particularly those interested in the latest kit releases, rumors, and detailed reviews. Their high engagement rate (7.06% ER on TikTok, significantly exceeding benchmarks like TikTok's ~3.0%) suggests a highly active and invested community. These followers are actively seeking exclusive content and opinions on football apparel, indicating a strong intent to discover new designs and engage with authentic fan perspectives. This presents an opportunity for brands in the sportswear and fan merchandise sectors to connect with a passionate and responsive consumer base.
Which creators are similar to Jay Tomlins?
If you're looking for creators like this creator, you'll find them perfect for brands targeting football fans interested in the latest kit drops and design leaks for national and club teams.
Er Senpi
TikTok @ersenpi 路 Instagram @ersenpi
This creator posts content related to football. They often discuss football players and their names, sometimes testing others' knowledge of these names. The creator also shares opinions on football kits, comparing new and old designs for various national teams. Additionally, they make videos about football matches, stadium experiences, and general football trivia.
Tiannah
TikTok @tiannahpedler 路 Instagram @its_tiannah
This creator makes videos about football, focusing on topics such as football shirts, kits, and fashion, including rankings and reviews. They also discuss football culture, including issues like LGBTQ+ pride campaigns, the commercialisation of the sport, and player aesthetics. The creator shares their opinions on current football news and historical aspects of the game.
Ellis Platten
TikTok @awaydaysyt 路 Instagram @ellisplatten
This creator often posts videos about football, sharing facts and statistics. They also create content related to fashion, showcasing outfits for different occasions. Some videos feature challenges and games, such as guessing footballers from emojis or identifying if something is football or cake. Additionally, the creator highlights collaborations with brands for sponsored content.
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