What kind of content does Izzy make?
Izzy offers a vibrant exploration of the North East's culinary scene, sharing mouthwatering reviews of everything from Italian steakhouses to local bakeries. Through engaging videos on Instagram, they highlight must-try dishes, from juicy smash burgers to comforting Sunday roasts, and even venture out for unique experiences like ice skating. Brands can connect with Izzy's audience through authentic, visually appealing content that celebrates delicious food and local flavor.
Are you a brand that’s partnered with Izzy?
Verify your partnershipWho is Izzy’s audience?
Izzy's audience is likely comprised of UK-based food enthusiasts, particularly those interested in dining experiences within the North East region. Their intent signals are strong, indicated by the high engagement rate of 13.45% on Instagram, significantly outperforming benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This elevated engagement suggests a highly dedicated and interactive community actively seeking recommendations and insights into local culinary offerings, particularly Sunday roasts and menu highlights.
Which creators are similar to Izzy?
If you're looking for creators like this, you'll find them perfect for audiences craving authentic North East dining experiences and delicious Sunday roast recommendations.
Gemmaslittleworld
Instagram @gemmaslittleworld
This creator produces content focused on local food and drink experiences across the North East of England, including restaurant reviews and event promotions. They also feature travel content, exploring various destinations within the UK, such as Wales, and international cities like Prague. Their videos often include outdoor activities like hiking and highlight dog-friendly locations. The creator shares recommendations for entertainment venues, local events, and date night ideas, often featuring different cuisines and cocktails.
Eat with Ellll
Instagram @eatwithellll
This creator shares videos and posts about their dining experiences at various restaurants and eateries, primarily in the North East of England. They often feature different cuisines such as burgers, Indian curry, steak, and desserts. The content also includes reviews of glamping sites, detailing accommodation, facilities, and suitability for families or those with dogs. They occasionally highlight gluten-free options available at the places they visit, providing insights into local food and staycations.
ScranWithSmok
TikTok @scranwithsmok
This creator posts videos about food and fitness. They share their experiences trying new restaurants in Newcastle and beyond, often highlighting special offers or new menu items. The creator also documents their fitness journey, including meal plans and workout routines. Additionally, they share content related to seasonal treats, city events like New Year's Eve celebrations, and unique dining experiences such as film-themed meals.
Frequently asked questions
Sign in to view Izzy's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Izzy today
You can use Nutcake’s agentic tools for free. Sign up today to work with Izzy on your creator campaign.