What kind of content does Richie make?
Richie offers a dynamic unboxing experience across platforms, showcasing everything from high-octane gaming gear and cutting-edge tech to coveted collectibles and personal mobility devices. Their engaging, product-focused videos provide a clear and exciting look at new releases, making them a go-to source for consumers eager to see the latest gadgets and must-have items in action.
Are you a brand that’s partnered with Richie?
Verify your partnership
Who is Richie’s audience?
Richie's audience is likely comprised of tech enthusiasts and collectors, primarily interested in unboxing and gaming-related content. Their high Instagram engagement rate (7.51% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%) and YouTube (~2.0%), indicating a highly dedicated and interactive follower base. This suggests strong intent signals for product discovery and purchasing decisions, making them an ideal audience for sponsored content and affiliate marketing opportunities within the tech and gaming verticals.
Which creators are similar to Richie?
If you're looking for creators like this creator, you'll find them perfect for audiences who love unboxing, gaming, tech, and collectible product reviews.
Matt Dilkes
TikTok @iammilkes · Instagram @i_am_milkes
This creator focuses on reviewing and showcasing various gadgets and tech products. Their content includes unboxing and demonstrating items such as portable espresso machines, wireless speakers, smartwatches, and charging banks. They also share deals on gaming consoles and accessories, as well as discuss filmmaking and content creation equipment like microphones and drones.
Lisa John reviews live deals
TikTok @lisajohn696
This creator posts videos about a variety of products, often focusing on items for gaming, fitness, and home improvement. They showcase items such as gaming chairs, sports apparel like Nike Dri-FIT t-shirts, and tools such as drill bits and polishing sets. Other content includes charging cables, keychains, and steam mops, often highlighting deals and sales on these products.
Rad Bali
TikTok @radbali
This creator shares reviews and demonstrations of new technology, including smart home devices like robot vacuums and espresso machines. They also explore AI-powered gadgets, ergonomic office furniture, and mobile accessories such as phone stabilizers and iPad cases. Additionally, the creator discusses web design tools and shares insights into their workspace and everyday carry items.
Frequently asked questions
Sign in to view Richie's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Richie today
You can use Nutcake’s agentic tools for free. Sign up today to work with Richie on your creator campaign.