What kind of content does India Poulton make?
India Poulton crafts vibrant and artistic makeup and nail content across TikTok and Instagram. Her tutorials showcase bold and experimental looks, from graphic liner to glitter-infused editorial styles, alongside detailed reviews of nail polishes, with a particular focus on silver shades. India also shares her keen eye for fashion, highlighting unique finds like second-hand bags, and creates themed beauty looks for special occasions.
Are you a brand that’s partnered with India Poulton?
Verify your partnership
Who is India Poulton’s audience?
India Poulton's audience is primarily interested in beauty and fashion content, with a strong lean towards visual tutorials and product reviews. Their engagement rates are exceptionally high on TikTok (6.04% ER), significantly outperforming the benchmark (3.0%), suggesting a highly receptive and active community. Instagram engagement (1.75% ER) is above benchmark (1.5%), indicating consistent interest across platforms. This audience is likely seeking inspiration, practical advice, and product recommendations within the beauty and fashion space, presenting a valuable opportunity for brands targeting these demographics.
Which creators are similar to India Poulton?
If you're looking for creators like this creator, you'll find inspiration for dazzling makeup tutorials, intricate nail art, and the latest beauty reviews perfect for trendsetters.
Chloe Hayselden
Instagram @chloeisabellah_
This creator focuses on makeup tutorials and looks, often featuring glitter and sparkly elements. They share detailed product lists for achieving various styles, from grungy and messy to classic and chic. The creator also posts outfit inspiration, discussing different clothing combinations for various occasions. Their content frequently highlights eye makeup and lip products, with a particular emphasis on glittery finishes.
May Akhtar
TikTok @maytahmi · Instagram @maytahmi
This creator focuses on makeup tutorials and product reviews. They often showcase colourful and graphic eyeliner looks, alongside tutorials for full face makeup using various brands. The creator also shares fashion content, particularly focusing on modest and petite outfits, and occasionally posts about skincare routines.
Makeup Artist
Instagram @anishawilliamsx
This creator focuses on makeup tutorials and demonstrations, often featuring creative and transformative looks. They showcase a variety of styles, including fantasy-inspired makeup like the 'Alice in Wonderland' and butterfly looks, as well as seasonal themes such as Halloween clown and autumn glam. The creator also shares skincare routines, highlighting products for different skin concerns, and occasionally reviews beauty tools and body care items.
Frequently asked questions
Sign in to view India Poulton's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with India Poulton today
You can use Nutcake’s agentic tools for free. Sign up today to work with India Poulton on your creator campaign.