What kind of content does Idea Soup make?
Idea Soup crafts engaging Instagram Reels and videos that dive into fascinating facts and historical events. Their content spans intriguing scientific phenomena, from the evolutionary reasons for human hair to the engineering marvels of skyscrapers, alongside quirky historical oddities and insightful economic concepts. With a curious and accessible tone, Idea Soup makes complex topics digestible and entertaining for a broad audience.
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Who is Idea Soup’s audience?
Idea Soup's audience is likely comprised of intellectually curious individuals, aged 18-45, who actively seek out bite-sized educational content. Their strong engagement rate (8.59% ER) significantly surpasses benchmarks across major platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly receptive and interactive community. This suggests users are not just passively consuming content but are actively commenting, sharing, and discussing the presented facts and explanations, signaling strong potential for brand partnerships requiring audience participation and knowledge retention.
Which creators are similar to Idea Soup?
If you're looking for creators like this creator, you'll love channels that serve up fascinating facts, historical events, and simplified science and economic concepts for the curious mind.
Lexi Natoli
Instagram @yolkfatherr
This creator shares a variety of interesting facts and historical anecdotes. Topics include the history of everyday items, the science behind food, and unusual animal behaviours. They also cover historical events like Victorian London life, the Great Depression, and the origin of colours. The creator also features content related to self-care apps and unique scientific discoveries.
Ashley Christine
Instagram @modernday_eratosthenes
This creator makes videos about a range of science and technology topics. They explore subjects such as the national debt, new technologies like surveillance systems and AI, and space exploration. The content also delves into biology, material science, and historical scientific discoveries, often referencing scientific articles and research.
Ryan Kelly
Instagram @ryankellycomedy
This creator makes videos discussing historical facts about buildings and companies. They also share anecdotes about unusual news stories, such as a police chase on horseback or the death of a fictional dog. Other videos cover topics like natural disasters, the history of unguided rockets, and personal stories about sleep deprivation.
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