What kind of content does Tom Walker make?
Tom Walker offers an inside look into the life of a musician, sharing authentic experiences from tour buses to recording studios. His content on TikTok and Instagram delves into the craft of songwriting, showcases captivating music covers, and provides a personal glimpse into his career journey. Tom also connects with his audience through relatable updates on his personal life and heartfelt messages to his fans.
Are you a brand that’s partnered with Tom Walker?
Verify your partnership
Who is Tom Walker’s audience?
Tom Walker's audience is likely comprised of dedicated music fans, particularly those interested in contemporary singer-songwriters and the realities of professional touring. Their high engagement rates on both TikTok (11.19% ER) and Instagram (22.20% ER), significantly exceeding benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicate a highly receptive and interactive community. These followers actively seek authentic behind-the-scenes content, demonstrating a strong intent to connect with the artist and their creative process, suggesting high-quality engagement and potential for conversion on creator platform offerings.
Which creators are similar to Tom Walker?
If you're looking for creators like this creator, target fans of authentic music journeys, behind-the-scenes studio sessions, and heartfelt songwriting.
Tom Grennan
TikTok @tomgrennan · Instagram @tom.grennan
This creator posts videos about their musical performances and touring experiences. They share content from various cities, including Paris, Melbourne, Seoul, Manchester, Nottingham, Cardiff, London, and Birmingham. The videos often feature live music, crowd interactions, and behind-the-scenes moments from their tours. Some content also touches on personal reflections and the impact of their music.
Tom Parkin
TikTok @tomparkindrums · Instagram @tomjparkin
This creator focuses on producing drum cover videos featuring popular songs from various artists. The content showcases their technical drumming skills performed in time with well-known tracks. Additionally, they share glimpses of their life as a touring musician across North America. These posts combine musical performances with updates about their experiences on the road.
Tim Gallagher
TikTok @timgallaghermusic
This creator posts videos of themselves singing and playing music. They often share original songs they have written, with themes revolving around love and relationships. Some content includes performances in different acoustic settings and mentions of recording music for an album. They also occasionally share cover songs and performances with other artists.
Frequently asked questions
Sign in to view Tom Walker's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Tom Walker today
You can use Nutcake’s agentic tools for free. Sign up today to work with Tom Walker on your creator campaign.