What kind of content does HOLLY Mama Lifestyle Self-Build make?
HOLLY Mama Lifestyle Self-Build offers an authentic look into the realities of creating a dream home, from initial site clearing to the final roof structure. Alongside these construction updates, she shares curated recommendations for stylish and practical baby products, perfect for new parents. Her content beautifully blends the journey of home building with relatable insights into family life and parenting.
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Verify your partnershipWho is HOLLY Mama Lifestyle Self-Build’s audience?
HOLLY Mama Lifestyle Self-Build's audience is likely comprised of individuals interested in home renovation, DIY projects, and family-oriented content, with a strong geographic concentration in Great Britain. Their high Instagram engagement rate (21.81%), significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), signals a highly dedicated and responsive follower base. This indicates strong intent to consume and interact with content related to home building, parenting, and family life, suggesting a valuable audience for brands in these sectors.
Which creators are similar to HOLLY Mama Lifestyle Self-Build?
If you're looking for creators like this, you'll find them perfect for brands targeting expecting parents, new families, and DIY home builders seeking relatable content and product recommendations.
Definitely Maybe Blaby
Instagram @definitely.maybe.blaby
This creator documents their journey of transforming a new build house into a home. They share content focused on home improvement projects, including decorating, DIY tasks, and garden makeovers. The creator also provides tips and tricks for home organisation and styling, often featuring sponsored products and collaborations.
Jodi Kerr
TikTok @jodim197
This creator shares updates on their self-build home, showcasing various rooms such as the kitchen and en-suite. They also document their pregnancy journey, discussing essential baby items and fashion. Additionally, the creator posts about organising their home and their pet golden retriever.
Hatfield Home
Instagram @hatfield__home
This creator shares content primarily focused on their new build home, documenting its furnishing and decoration. Their videos often showcase home interior styling, with an emphasis on a neutral aesthetic, and feature do-it-yourself projects like installing light fittings and wall panelling. The creator also produces content around home cleaning routines and highlights various household products. Additionally, their posts include seasonal decor ideas and occasional personal life updates.
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