What kind of content does Laila make?
Laila shares mouthwatering recipe tutorials on TikTok, where she breaks down everything from creamy pasta and homemade cookies to authentic chicken curry and spicy gochujang fried rice. Her engaging videos also offer step-by-step guides for crafting delicious chicken spring rolls and aloo paratha. Laila's approachable style makes complex dishes feel accessible to home cooks everywhere.
Are you a brand that鈥檚 partnered with Laila?
Verify your partnership
Who is Laila鈥檚 audience?
Laila's audience is likely comprised of home cooks and food enthusiasts in the UK seeking accessible, homemade recipe inspiration. Their intent signals are strong, driven by the "cooking," "recipes," and "tutorials" keywords, indicating a desire for practical, step-by-step guidance. With a TikTok engagement rate of 4.30%, Laila significantly outperforms the benchmark (3.0%), suggesting a highly engaged community that actively consumes and likely shares her content. This high engagement quality presents a valuable opportunity for brands in the food, kitchenware, and lifestyle sectors.
Which creators are similar to Laila?
If you're looking for creators like this creator, you'll find delicious homemade recipes and easy cooking tutorials perfect for home chefs of all skill levels.
yummy_food126
TikTok @yummy_food126
This creator shares videos featuring recipes and cooking demonstrations. The content includes instructions for preparing dishes such as fried chicken drumsticks and potato and chicken starters. They also show how to make various snacks and meals, often highlighting specific ingredients or food trends. Some videos also feature religious chants and inspirational quotes.
bismillahcooks
TikTok @bismillahcooks
The creator posts videos about preparing various food items. Recipes include mini chicken nugget paratha sliders, masala corn, sweet chilli chicken noodles, and cranberry and stuffing pastry wheels. They also share recipes for garlic chilli chicken sliders, chicken kebab rolls, cheesy BBQ sausage bites, and one-pot garlic herb chicken and rice. The creator also posts about visiting food establishments and attending afternoon tea events.
Lucia
TikTok @lifewiththewellsfamily
This creator shares videos of recipes and meal ideas. They post about dishes like honey crispy chicken and sticky rice, as well as pasta recipes. The creator also documents their daily meals as part of a 75-day challenge, focusing on healthier choices and lifestyle changes. Some videos also feature cooking fails.
Frequently asked questions
Sign in to view Laila's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Laila today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with Laila on your creator campaign.