What kind of content does EGG make?
EGG crafts captivating content blending gothic aesthetics with makeup artistry. On TikTok and Instagram, they showcase dramatic looks and honest beauty reviews, highlighting everything from eyeshadow palettes to lipsticks. Their engaging videos often feature humorous skits and pop culture nods, offering a unique and entertaining perspective on the beauty world.
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Who is EGG’s audience?
EGG's audience is likely composed of beauty enthusiasts, particularly those drawn to gothic aesthetics and dramatic makeup transformations. Their strong engagement rates (TikTok 20.10%, Instagram 29.99%) significantly outperform industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and responsive fanbase. This suggests viewers are actively seeking out EGG's content for inspiration, detailed reviews, and entertainment, signaling strong potential for conversion on sponsored content and product recommendations.
Which creators are similar to EGG?
If you're looking for creators like this creator, you'll love makeup artists who master gothic beauty reviews and dramatic, humorous looks.
Babie
TikTok @sxcorpionhoe · Instagram @sxcorpionhoe
This creator posts about alternative fashion and makeup. Their videos often feature outfit of the day (OOTD) content, showing how they style gothic-inspired clothing and accessories. They also share makeup tutorials, focusing on looks like 'goth glam,' and sometimes document thrifting trips where they search for unique fashion items. The creator also shares personal anecdotes related to their alternative style and lifestyle.
georgie
TikTok @georgie.lowen
This creator focuses on makeup tutorials and demonstrations, often featuring grunge and editorial styles. They provide step-by-step guides for achieving specific looks, such as smokey eyes or blurred lips, encouraging viewers to use products they already own. The content also includes makeup decluttering sessions, reviews of new beauty products, and discussions about skincare routines. Occasionally, the creator shares personal updates, like a new hairstyle.
Hazel J
TikTok @byhazelj · Instagram @byhazelj
This creator posts videos featuring makeup transformations and tutorials, often inspired by popular culture and characters. They also share content related to beauty trends, product reviews, and personal reflections on past aesthetics. The creator sometimes experiments with bold makeup choices and explores nostalgic themes within their content.
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