What kind of content does Kerry make?
Kerry shares mouthwatering recipe videos for dishes like steak and ale pie and baked feta dip on Instagram. They also offer a local's perspective on Aberdeen and Aberdeenshire's dining scene, reviewing restaurants and cafes and highlighting exclusive deals, especially during Aberdeen Restaurant Week. This engaging content is perfect for brands looking to connect with food enthusiasts in the region.
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Who is Kerry’s audience?
Kerry's audience is likely composed of food enthusiasts and locals in or around Aberdeen, Scotland, actively seeking culinary inspiration and value. Their intent signals are strong, indicated by engagement with recipes and restaurant deals, particularly during events like Aberdeen Restaurant Week. With an Instagram engagement rate of 2.62%, Kerry's audience demonstrates above-benchmark interaction compared to platforms like Instagram (1.5% ER) and YouTube (2.0% ER), suggesting a highly receptive and engaged community. This indicates a strong potential for driving traffic to sponsored content or affiliate links related to food and local establishments.
Which creators are similar to Kerry?
If you're looking for creators like this creator, consider partnering with those who specialize in sharing delicious recipes, honest food reviews, and highlighting the best restaurant deals in Aberdeen, especially during Aberdeen Restaurant Week.
Finding the Feed Rebecca
Instagram @findingthefeed
This creator posts videos about food and drink. They frequently review restaurants in Edinburgh and Glasgow, showcasing dishes like pizza, pasta, steak, and seafood. The creator also shares content from spa days and hotel stays. They often include details about special offers and dining experiences.
Sophies Slice
Instagram @sophies_slice
This creator posts videos about food, often sharing recipes for dishes they have made. They also review restaurants and cafes, particularly those in Edinburgh. Their content includes a variety of meals, from curries and salads to baked goods and cocktails. They also share tips on meal prepping and making homemade sauces.
OnlyScranz
Instagram @onlyscranz
This creator focuses on sharing content about food and dining experiences. They frequently showcase meals from a variety of venues, ranging from high-end restaurants with tasting menus to casual eateries and street food. Videos often feature detailed reviews of specific dishes, highlighting their quality and presentation, often within cities like Edinburgh and Kyoto. The creator also provides insights into food-related events, such as Christmas markets, and occasionally shares cooking demonstrations for recipes like instant ramen. Their content consistently centres on culinary exploration and diverse eating occasions.
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