What kind of content does Bethan make?
Bethan shares her passion for all things beauty and skincare on Instagram. Her feed is a curated collection of honest reviews, showcasing everything from her extensive fragrance collection to her holy grail makeup finds. Whether she's unboxing the latest beauty drops or detailing her journey to a healthy skin barrier, Bethan offers practical advice and relatable routines for her audience.
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Who is Bethan’s audience?
Bethan's audience is likely comprised of individuals in Great Britain interested in beauty, skincare, fragrance, and makeup content, with a strong propensity for unboxing experiences. Her Instagram engagement rate of 30.38% significantly surpasses typical platform benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly engaged and receptive follower base. This suggests a strong intent to discover and potentially purchase products featured, making her profile ideal for brands seeking authentic endorsements and high conversion potential within the beauty and lifestyle sectors.
Which creators are similar to Bethan?
If you're looking for creators like this creator, partner with those who excel at unboxing beauty, skincare, fragrance, and makeup for an engaged audience.
leah rogers
Instagram @byleahrogers
The creator posts videos focused on beauty and skincare routines. They often share their favourite makeup products, particularly lipsticks and glosses, and demonstrate how to achieve certain looks. Additionally, the creator shares content about self-care, such as evening routines and maintaining a tidy vanity space. Their videos also feature seasonal makeup and skincare recommendations.
Emily Buckingham
Instagram @glow.with.emily.x
This creator shares content focused on beauty and skincare products. They post reviews and unboxings of items such as perfumes, makeup, and various skincare ranges. The content often highlights specific product details like fragrance notes or key ingredients and includes sponsored or gifted items.
Jeaulina
Instagram @healthbyjeau
This creator shares content focused on beauty and skincare. They post makeup tutorials, demonstrating looks using various products and brands, often featuring soft glam styles. The creator also shares their skincare and haircare routines, highlighting specific products they use for cleansing, hydration, and hair health. Additionally, they occasionally post about lifestyle activities and fashion.
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