What kind of content does EJ make?
EJ brings a unique energy to TikTok, diving deep into the world of UK drill music, with a particular nostalgic nod to 2018 sounds. Their vibrant content has also featured a striking red hair aesthetic, adding a visual flair to their posts. EJ actively engages their audience with exciting promotional opportunities, like past collaborations with Oreo that included interactive games and giveaways, making them a dynamic partner for brand activations.
Are you a brand that’s partnered with EJ?
Verify your partnership
Who is EJ’s audience?
EJ's audience is likely composed of UK-based music enthusiasts, particularly those interested in drill and 2018 music trends. Their engagement signals suggest a highly dedicated fanbase, as evidenced by an exceptional 27.35% engagement rate on TikTok, significantly outperforming industry benchmarks (TikTok ~3.0% ER). This indicates a strong potential for high-quality interaction and conversion, especially for promotions like the Oreo collaboration and giveaways, suggesting a receptive and active community.
Which creators are similar to EJ?
If you're looking for creators like this creator, target fans of UK drill, 2018 music, and those interested in Oreo promotions and giveaways.
Drill Hotspot
TikTok @drillhotspot
This creator posts videos primarily focused on UK drill and rap music. Content includes song snippets, responses to other artists, and discussions about the genre's origins and notable figures. They also share clips from live performances and comment on current events within the UK music scene.
drillyeditz
TikTok @drillyeditz · Instagram @drinksbywild
This creator posts videos focused on UK drill music. Their content features discussions and clips related to various drill artists and their music, often including freestyles and popular tracks within the genre. The creator also shares content about editing tutorials for music videos and discusses rap artists like Digga D and Central Cee.
Mixtape Madness
TikTok @mixtapemadness · Instagram @mixtapemadness
This creator posts videos about UK drill and rap music, featuring interviews and freestyles from various artists. They also cover football news, particularly focusing on the North London derby between Arsenal and Tottenham. Additionally, the creator shares content discussing social issues related to appearance and societal expectations, as well as news about UK drill artists and their legal troubles.
Frequently asked questions
Sign in to view EJ's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with EJ today
You can use Nutcake’s agentic tools for free. Sign up today to work with EJ on your creator campaign.