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Shay Rose

This creator makes videos about fashion and DIY projects. They often focus on creating elaborate costumes and dresses inspired by popular culture, such as movies, TV shows, and music artists. Many of their projects involve upcycling or modifying existing clothing items and using tools like Cricut machines to add intricate designs. The creator also documents the process of dyeing fabrics and sewing garments from scratch, sharing challenges and triumphs along the way.

Where to find Shay Rose

Instagram ·crescentshay
Followers1.8M
Avg views1.6M
Engagement5.8%
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Stats updated May 2026 · Stats don't look quite right?

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What kind of content does Shay Rose make?

Shay Rose transforms pop culture into wearable art, crafting elaborate costumes and unique fashion pieces on Instagram. Their DIY projects showcase impressive skills in upcycling, sewing, and intricate design work, often featuring custom-dyed fabrics and Cricut embellishments. Brands seeking a creator who can bring imaginative concepts to life with a flair for detail will find a perfect partner in Shay.

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Making my Coachella outfit!! #miniversecoachella #musicjustgotmini #ad

@officialminiverse invited me to check out their coachella booth, and I wanted to make a custom outfit to wear there! so I whipped up this Zara Larsson inspired outfit, and debuted it at there booth, spinning some mini vinyl records!
#WBPartner Making a Kitana cosplay, from Mortal Kombat II!

I whipped up this costume in literally ONE DAY in order to make it to the Mortal Kombat II panel at NYCC last year, and despite the fact it was made in about 24 hours, I am so proud of this look!!! because of the fast turn around, I found a lot of pre-made bases (the corset top, the fans) that I just modified to match her look!

And the coolest part - we got to meet the CAST of the movie, and create this cool transition with them!! (they loved my costume 😭💕 Thank you so much Warner bros for inviting me to experience this! :) and be sure to get your tickets for Mortal Kombat II now, only in theaters May 8th! 

@mortalkombatmovie @warnerbros
part 5 of making an upside down flower dress - FINISHING THE DRESS!!!! 🌸🌷🌸 yall this one took me so long but I am so so happy with the result!! i am now a flower, just in time for spring 😌✨

But now the question comes - what to make next?? it’s almost met gala season so I am thinking maybe that is my next big project!! :D

I kinda jumped in a bit over my head with this project (and especially trying to edit progress videos as I go!) but I actually love these little update video style more than just dumping all my progress at once! So definitely more of this style series in the future, just hopefully with a lot faster editing 😂😅 

I’m going to go and celebrate (and hibernate) after finally finishing this dress - but i’ll be back soon for my next project!! 🌸

#diy #flowerdress #diyfashion
Making a cape coat, inspired by @testamentsonhulu, with something just a bit… off… about this garment. #HuluPartner Can you notice what’s hiding under the veil of elegance? @Hulu #TheTestaments

Who is Shay Rose’s audience?

Shay Rose's audience is likely comprised of fashion-forward individuals, DIY enthusiasts, and pop culture fans seeking creative inspiration. Their high Instagram engagement rate (5.80% ER) significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly invested and active community. This suggests strong intent signals for content related to unique fashion, upcycling projects, and sewing tutorials, promising high-quality engagement and potential for brand partnerships focused on creativity and sustainable style.

Which creators are similar to Shay Rose?

If you're looking for creators like this, you'll love designers who transform everyday items into unique, pop-culture-inspired fashion and DIY costumes.

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