What kind of content does Alexandra make?
Alexandra shares engaging Instagram Reels and Stories showcasing the latest finds at Costco. Her content focuses on a diverse range of products, from innovative kitchen gadgets to must-have skincare and haircare items. Alexandra's videos are known for highlighting exclusive deals and new arrivals, offering viewers detailed insights into ingredients, features, and pricing.
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Who is Alexandra’s audience?
Alexandra's audience is likely composed of US-based consumers interested in value-driven shopping, particularly at Costco. Their intent signals are strong, indicated by her high Instagram follower count and an Engagement Rate (ER) of 1.87%, which slightly surpasses the benchmark for Instagram (1.5%). This suggests a highly receptive audience actively seeking product recommendations, new item alerts, and savings opportunities, particularly within the kitchen and skincare categories. Expect above-benchmark engagement quality from this group.
Which creators are similar to Alexandra?
If you're looking for creators like Alexandra, target shoppers seeking budget-friendly home goods, kitchen upgrades, and effective beauty finds at warehouse club prices.
Alejandra Martinez
Instagram @costconewdeals
This creator posts videos primarily about products found at Costco. They showcase new food items like ruby red kiwis, olive oil hummus, and coffee milkshakes. The creator also highlights various other items such as anti-dandruff shampoo, hair care products, Lego sets, and home goods. Many videos focus on deals and new arrivals at the warehouse store.
Costco Buys
Instagram @costcobuys
This creator posts videos about products available at Costco. They showcase a variety of items including food, household goods, and health and beauty products. They also share reviews and tips on how to use these items, often highlighting new or popular finds. Some videos focus on seasonal items or specific categories like outdoor cooking or snacks.
Costco Hype
Instagram @costcohype
This creator posts videos about new products found at Costco. They showcase a variety of items including food, drinks, home goods, and collectibles. Many of the videos focus on food items such as cookies, ramen, and protein snacks. They also feature other products like protein drinks, toothbrushes, and home organisation items. Some posts highlight collectible merchandise related to popular franchises.
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