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Christi Newrutzen

This creator focuses on home organisation and cleaning, often showcasing dramatic transformations of messy spaces. Many videos address procrastination and executive dysfunction, particularly relating to ADHD. They share practical tips, cost breakdowns for organisation products, and behind-the-scenes looks at their projects. The content often highlights the emotional impact of decluttering and organising on individuals' well-being.

Where to find Christi Newrutzen

Instagram ·christi.newrutzen
Followers786K
Avg views431K
Engagement11.6%
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Stats updated August 2026 · Stats don't look quite right?

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What kind of content does Christi Newrutzen make?

Christi Newrutzen transforms chaotic spaces into serene sanctuaries on Instagram, sharing satisfying cleaning and organization journeys. Her relatable content delves into the challenges of executive dysfunction and ADHD, offering practical, budget-friendly tips and behind-the-scenes project insights. Christi’s work highlights the profound emotional benefits of decluttering, making her a go-to for brands seeking to connect with an audience prioritizing well-being and efficient living.

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Sheeeeeeesh I think we did a pretty good job 😮‍💨💪 definitely night and day from before 

#cleaning #organization #decluttering #procrastination #adhd
OK, soooo I think this might actually be my favorite video I’ve ever done. 😭 And I am SO excited to make a BTS for this one because there is so much that you didn’t get to see.

I genuinely think this transformation had one of the biggest impacts on anyone I’ve helped because this was Taylor’s entire living space. She told me since she moved into that trailer, she had NEVER sat at that table. She does her makeup in her car. She just makes a B line from the outside to her bed and that’s it. She really didn’t like being in that space. It was depressing and incredibly overwhelming for her to look at the mess.

Taylor is a single working mom, she helps take care of her family’s kids and pets, and she’s been dealing with A LOT of medical issues. She is 100% exhausted and tapped out. By the end of the day, she’s so tired that she just goes straight to bed.

During our lunch break, Taylor and I basically had a mini therapy session, and she broke down crying and was like, “I swear to God, I’m not lazy. I do everything for everyone. I’m just tired. I do everything for everybody else, and I never have time for me.” 😭😭😭

She’s been doing SO MUCH for so long, she just needed someone to come in and help her get back to zero. And that’s what I wanted this to be for her. A clean slate 🥺❤️

This was probably the biggest project I’ve taken on to date and I cannot explain how grateful I am that Taylor trusted me enough to let me come into her home and help her.

COST BREAKDOWN:
Globe String Lights: $11.69
Skull Makeup Brush Holder: $11.99
Wire Closet Organizer: $39.99
Storage Cubes: $35.99
Black Queen RV Sheets: $27.99
Black Comforter: $39.99
Makeup Bag: $29.95
Vanity Mirror: $26.99
Laundry Organizer: $43.99
Shoe Rack: $24.99
Galaxy Pillowcases: $19.98

Subtotal: $313.54
Tax: $27.91
Total: $341.45

Plus ~$20 for roses from Costco that I completely forgot to include in the video total 😂

Actual total including roses: ~$361.45

#procrastination #cleaning #decluttering #organization #adhd
Can you tell my cats love to play with my hair ties?? 🙃 And if anyone has any recommendations for a different kind of carpet, I’m all ears 👂🥲 ALSO I have determined that the Shark Transformer is probably THE BEST vacuum I have ever used in my entire life. Because I also shed so much hair and usually when I vacuum, my hair gets wrapped all around the brushes on the bottom. There was none of that when I used this one!!! I was in awe 😳 and it’s a whole 3 different vacuums in 1, so yeah, I honestly can’t recommend this vacuum enough 👍

#sharkpartner @sharkhome #sharktransformer #cleaning #couch #procrastination
A little behind the scenes of my latest “How Long Does It Actually Take?” video with @at.home.with.bri2 🩷💖🩷

#organization #procrastination #parenting #kids #cleaning

Who is Christi Newrutzen’s audience?

Christi Newrutzen's audience is primarily interested in practical solutions for home organization, decluttering, and enhancing productivity, with a significant segment likely seeking strategies tailored to ADHD. Their high Instagram engagement rate (11.57% ER, far exceeding benchmarks of 1.5% for Instagram, 3.0% for TikTok, and 2.0% for YouTube) indicates a highly receptive and active community. This suggests strong intent to consume and implement advice, leading to high-quality engagement through comments, shares, and potential purchases of related products or services.

Which creators are similar to Christi Newrutzen?

If you're looking for creators like this creator, you'll find inspiration for tackling ADHD-driven clutter and boosting home organization and productivity.

Daesha Rena

Instagram @daesharena

The creator shares videos about home organisation and cleaning routines, often featuring products from brands like Shark and P.F. Harris. They also post content related to meal preparation, such as cooking salmon bites and restocking groceries. Additionally, the creator documents parts of their daily life, including back-to-school preparations, decorating their home, and personal wellness routines with supplements from Bloom and Centrum.

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Laura Mountford

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This creator shares videos about home organisation and cleaning, often focusing on decluttering specific areas such as kitchen cupboards, bathrooms, and laundry rooms. They document their journey through a 'decluttering diaries' series, offering tips and motivation for viewers to organise their own homes. The creator also shares content related to home styling, seasonal refreshes, and travel, including dog-friendly property finds.

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Meg Golightly

Instagram @gosimplified

The creator posts videos about home organisation and decluttering. They share tips on how to manage clutter, reduce stress, and create a more calming living space. Topics include dealing with e-waste, packing efficiently using the 'Sudoku method', and managing the mental load associated with possessions. They also discuss how clutter can affect the nervous system and offer strategies for people with ADHD to manage their environment.

Cleaning
Lifestyle
Self-help

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