What kind of content does Ella Kahan and Emma Matarasso make?
Ella and Emma offer curated guides to the most exciting dining and lodging experiences, with a particular focus on New York City and idyllic Mediterranean destinations like Milos, Sifnos, Mykonos, and Ibiza. Their Instagram content features mouthwatering reviews of unique dishes, immersive dining experiences, and stunning hotel stays, often spotlighting charming bakeries and buzzy pop-up cafes. Brands looking to reach a discerning audience with a passion for culinary exploration and chic travel will find their engaging, visually rich approach highly effective.
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Who is Ella Kahan and Emma Matarasso’s audience?
Ella and Emma's audience is likely composed of US-based individuals actively seeking curated travel and dining experiences. Their high Instagram engagement rate (5.38% ER, significantly above the 1.5% benchmark) signals a highly receptive and invested community. This suggests strong intent signals for discovering new restaurants, hotels, and travel destinations, indicating they are not passive scrollers but engaged users looking for actionable recommendations. The quality of engagement is therefore expected to be high, with potential for strong conversion on sponsored content related to their niche.
Which creators are similar to Ella Kahan and Emma Matarasso?
If you're looking for creators like Ella Kahan and Emma Matarasso, partner with them for authentic restaurant, hotel, and travel recommendations that inspire your audience's next adventure.
Eleni Vlachou
Instagram @karidotsouflo_
This creator posts about travel and food across Greece. They showcase various natural landscapes, such as canyons and beaches, often highlighting lesser-known locations. The content also features local tavernas and traditional dishes, with a focus on authentic culinary experiences. Additionally, the creator shares information about events like live music performances and local festivals.
Caleb Thill
Instagram @calebthill
This creator posts videos reviewing hotels and restaurants, often focusing on luxury escapes and dining experiences within a few hours' travel of New York City. They also share travel tips, such as how to save money on summer holidays and suggestions for weekend trips. Content includes city guides, highlighting both budget-friendly and high-end activities, and advice on utilising services like city bikes. Additionally, the creator explores unique bars and cafes, often featuring establishments that use locally sourced or foraged ingredients.
Oliver Brandon
TikTok @olibrandon · Instagram @olibrandon
This creator shares reviews of various food establishments, primarily focusing on restaurants and cafes. Their content includes detailed descriptions of dishes, such as steaks, lobster rolls, and pizzas, often highlighting unique ingredients or cooking methods. They also feature experiences from different cities and markets, documenting meals and drinks consumed during their travels. Additionally, the creator sometimes shares recipes for dishes like roast potatoes or homemade pasta.
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