What kind of content does Charlotte make?
Charlotte offers a vibrant mix of lifestyle content across TikTok. Her audience can expect engaging fashion videos, from daily outfit inspiration to detailed "fit checks," alongside mouthwatering sourdough baking tutorials. Charlotte also shares delightful food reviews, particularly focusing on M&S finds, and charming glimpses into life with her beloved Labrador-Golden Retriever.
Are you a brand that’s partnered with Charlotte?
Verify your partnership
Who is Charlotte’s audience?
Charlotte's audience is likely comprised of individuals interested in lifestyle content, with a strong leaning towards fashion, baking, and pet ownership. Their high TikTok engagement rate (8.97% ER, significantly above benchmark averages for TikTok, Instagram, and YouTube) signals a highly receptive and interactive community. This suggests a strong intent to consume and engage with Charlotte's diverse content, from outfit inspiration and sourdough tips to honest food reviews and adorable dog moments. This active audience presents a valuable opportunity for brands seeking authentic connection and high visibility within a niche, yet broad, lifestyle segment.
Which creators are similar to Charlotte?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in style, delicious bakes, honest food finds, adorable pups, and sparkling accessories.
Robyn Hobson
TikTok @robynlouisehobson · Instagram @robynlouisehobson
This creator shares videos featuring their purchases from small businesses, often unboxing handmade items like bags. They also post about their dog, including spa days and outfits. The creator shares content related to self-care, such as visiting nail salons and using LED face masks, as well as enjoying meals out. They also share personal moments like celebrating birthdays and expressing grief for loved ones.
Gabs Life
TikTok @gabs.life0
This creator shares videos about their culinary experiences, often featuring attempts at cooking meals, some of which result in perceived failures. They also post reviews of food establishments, particularly in London. Additionally, the creator documents attending events and trying on outfits, sometimes seeking audience input for styling choices.
Mitch Lacey
TikTok @mitchlacey7
This creator shares videos about fashion, focusing on menswear. They showcase clothing from brands like M&S and trainers from Arne. They also share food content, including a video about viral chicken soup dumplings. Other content includes attending an Oasis gig and enjoying summer drinks in Ibiza.
Frequently asked questions
Sign in to view Charlotte's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Charlotte today
You can use Nutcake’s agentic tools for free. Sign up today to work with Charlotte on your creator campaign.