What kind of content does Cassie Yeung make?
Cassie Yeung offers a vibrant blend of culinary exploration and cultural experiences on Instagram. Her content highlights authentic Asian market hauls, detailed broth-making tutorials, and a diverse range of recipes, from comforting main courses to healthier dessert options. Beyond the kitchen, Cassie brings followers along to exciting events like Carnival and NASCAR, showcasing unique food and drink finds with an engaging, adventurous spirit.
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Verify your partnershipWho is Cassie Yeung’s audience?
Cassie Yeung's audience is likely comprised of home cooks and food enthusiasts, particularly those interested in Asian cuisine and ingredient sourcing. Their intent signals are strong, indicated by a high engagement rate (ER) of 6.93% on Instagram, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly receptive and actively participating community, eager to explore recipes, learn about Asian markets, and engage with content around broths and food. The quality of engagement appears excellent, pointing to a valuable audience for brands in the food, kitchenware, or grocery sectors.
Which creators are similar to Cassie Yeung?
If you're looking for creators like this creator, you'll love their easy-to-follow recipes, inspiring Asian market hauls, and delicious broth-making tips.
Jack Munn
Instagram @jack_munn
This creator focuses on recipes and cooking tutorials, often showcasing how to prepare classic dishes from around the world. They demonstrate techniques for making everything from British fish and chips and pies to Indonesian Ayam Goreng and Vietnamese Banh Mi. Many videos feature detailed steps for creating dishes, alongside explanations of ingredient choices and cooking methods. The creator also frequently shares personal stories related to the food they cook.
Hailee Catalano
Instagram @haileecatalano
This creator shares videos about cooking and recipes. They often demonstrate how to prepare dishes such as pasta salads, grilled meats, and desserts like cheesecake. Many of their recipes focus on seasonal ingredients and offer creative twists on classic meals, including a strawberry rhubarb pretzel salad sundae and a spicy carrot rigatoni. They also document dining experiences, such as trying pea soup at a roadside restaurant and various foods consumed in Los Angeles and San Francisco.
Callie Thorpe
Instagram @calliethorpe
This creator posts videos about food, travel, and lifestyle. They share recipes for dishes like salad bowls and pasta salad, often inspired by different cuisines. Their travel content features vlogs from various locations, including Japan and Seville, highlighting local food and experiences. The creator also shares home renovation projects and wellness tips.
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