What kind of content does Zaga make?
Zaga crafts engaging content centered around their music, from promoting new single releases to sharing captivating song snippets and covers. They offer fans an inside look at their creative process, giving a behind-the-scenes glimpse into their world. Zaga's dynamic approach on platforms like TikTok and Instagram makes them a compelling artist for music discovery.
Are you a brand that’s partnered with Zaga?
Verify your partnership
Who is Zaga’s audience?
Zaga's audience is likely comprised of music enthusiasts, particularly those interested in emerging artists and the creative process. Their high Instagram engagement rate (22.84%, significantly above the 1.5% benchmark) suggests a deeply invested and interactive community, indicating strong potential for direct fan support and merchandise sales. While TikTok engagement is below benchmark (0.42% vs. 3.0%), the sheer follower count still represents a broad reach for discovery. This audience is actively seeking new music and connection with artists, making them prime candidates for exclusive content and community features on Nutcake.
Which creators are similar to Zaga?
If you're looking for creators like this creator, you'll find them perfect for audiences who love discovering fresh music, enjoying captivating covers, and getting a peek behind the scenes of the music-making process.
JUNIOR SIMBA
Instagram @itsjuniorsimba
This creator produces and releases original music, often detailing the songwriting and production process behind their tracks. They share updates on new track collaborations and announce upcoming music releases. The content also features clips from their live performances at festivals and mentions of their songs being played on radio programmes. Occasionally, they provide insight into the personal inspirations behind their musical compositions.
00ab
Instagram @00ab_____
This creator posts videos about their music, including new releases, EPs, and individual tracks. They often share links to their music on platforms like YouTube and promote pre-save options. The content also features behind-the-scenes footage from music videos, live performances, and visualisers. Additionally, they share content related to carnival and soca music, expressing their love for these genres.
Florentina Official
TikTok @florentinaofficial
This creator primarily posts content related to their music. They frequently announce the release of their songs, such as "Girl", and encourage their audience to stream it on various platforms. The creator also shares behind-the-scenes clips, music production snippets, and engages with their audience by asking questions about their music preferences and future content. They occasionally post humorous skits or relatable content, often tagging collaborators like @Lenny.
Frequently asked questions
Sign in to view Zaga's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Zaga today
You can use Nutcake’s agentic tools for free. Sign up today to work with Zaga on your creator campaign.