What kind of content does bee️ make?
On TikTok and Instagram, bee️ offers an inside look at life as an Oxford University student. They showcase unique, maximalist-inspired fashion for everything from lectures to concerts, alongside practical advice for aspiring Oxford applicants. Bee also shares relatable glimpses into student living, from moving in to decorating their dorm.
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Who is bee️’s audience?
Bee's audience is likely comprised of aspirational students and young adults interested in higher education, particularly in the UK, alongside those drawn to alternative fashion and lifestyle content. Their high engagement rates on both TikTok (10.37% ER) and Instagram (15.78% ER) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and responsive community. This suggests strong intent signals for educational advice, product recommendations within fashion and lifestyle, and potentially university-related services. The quality of engagement is exceptionally high, presenting a valuable opportunity for brands targeting this niche.
Which creators are similar to bee️?
If you're looking for creators like this creator, target students interested in fashion, alternative style, and navigating university applications at prestigious institutions like Oxford.
Molly Catherine
Instagram @itsmollycatherine
This creator posts videos about their outfits, often showcasing seasonal clothing and trending styles. They share details about the brands they are wearing, with a particular focus on secondhand and vintage items. The content also includes preparations for events like festivals and discussions on personal style choices.
Abdul Touray
TikTok @sir_dumont · Instagram @abss_dumont
This creator shares content focused on men's fashion and style. They showcase outfits, often featuring high-end brands like Gucci and Burberry. The videos highlight clothing and accessories, with references to fashion hubs like London and Milan. The creator also uses hashtags related to styling and fashion trends.
Amber
Instagram @ambercassy
This creator shares content related to their alternative fashion style, often showcasing outfits and clothing from brands like Killstar and Shein. They also feature posts about tattoos, including a Bluey-themed tattoo, and sometimes mention concerts they attend, such as Ice Nine Kills. The creator's content also includes seasonal posts, like those celebrating Christmas and autumn, and occasional makeup looks or home decor items.
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