What kind of content does Brooke Hewer make?
Brooke Hewer offers an authentic look into her home renovation journey, showcasing the highs and lows of transforming her first house on TikTok and Instagram. Her content features satisfying DIY transformations, exciting house tours, and relatable lifestyle moments, from discovering hidden fireplaces to exploring new culinary delights. Brands will appreciate her engaging approach to sharing both personal projects and sponsored content with a growing audience.
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Who is Brooke Hewer’s audience?
Brooke Hewer's audience is likely comprised of UK-based individuals interested in home improvement, lifestyle content, and practical advice, with a strong leaning towards DIY and renovation projects. Their high engagement rates on both TikTok (7.65% ER) and Instagram (3.54% ER), significantly exceeding platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), signal a highly receptive and actively participating community. This indicates a strong intent to consume and interact with content related to home tours, renovation tips, and lifestyle experiences, suggesting a valuable audience for brands in home goods, DIY supplies, or related lifestyle sectors.
Which creators are similar to Brooke Hewer?
If you're looking for creators like this creator, you'll love their inspiring home renovation, DIY, and lifestyle content, perfect for anyone seeking home improvement and delicious food inspiration.
sophieann
TikTok @sophiewilkin
This creator posts videos about home renovations and decor. They share updates on their house renovation journey, including preparing for the move and decorating the new home. The content also features shopping hauls, particularly for groceries and household items like toiletries. Additionally, they document their experience with Roaccutane treatment, focusing on its effects, such as lip dryness.
Nadoosh
TikTok @nadoosh.xo
This creator shares videos about home renovations, including updates on their kitchen and bedroom. They also post about personal events such as birthdays and Eid. Other content includes fashion, unboxing items for their home, and moments with their children. The creator also shares snippets of their daily routines, like making coffee or cleaning their room.
emsteers em
TikTok @emsteers
This creator posts videos about home purchases and decor, focusing on furniture like sofas and dining sets, as well as smaller homeware items such as glasses and utensils. They document the process of buying a new house, including site visits and 'demo days' where they learn how appliances work. The creator also shares personal life updates, including moments with friends and their cat, and occasionally features fashion and beauty content.
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