What kind of content does Ayup With Mads make?
Ayup With Mads brings a relatable and warm lifestyle perspective to TikTok, sharing authentic glimpses into family life, home renovations, and personal wellness journeys. Their content spans from practical skincare tips and DIY home projects to candid discussions about ADHD and seasonal affective disorder, all infused with a genuine, down-to-earth tone. Viewers connect with Mads's honest approach to everyday moments, from managing family routines to enjoying quiet time with pets.
Are you a brand that’s partnered with Ayup With Mads?
Verify your partnership
Who is Ayup With Mads’s audience?
Ayup With Mads' audience is likely comprised of individuals interested in relatable lifestyle content, particularly those navigating family life, home improvement, and skincare routines, with a potential overlap in understanding ADHD experiences. Their high TikTok engagement rate of 9.87% significantly surpasses industry benchmarks (TikTok ~3.0%), indicating a highly receptive and actively participating community. This suggests strong intent signals for product recommendations and brand partnerships within her niche, promising high-quality engagement and conversion potential.
Which creators are similar to Ayup With Mads?
If you're looking for creators like Ayup With Mads, you'll love relatable lifestyle content creators who share authentic family moments, home projects, and skincare tips while openly discussing ADHD.
Emily Strutt
Instagram @tots_teens_and_tantrums
This creator shares content about family life, focusing on motherhood and daily routines. They often post about shopping hauls from various retailers, including Amazon and B&M, and share tips on home organisation and cleaning. The creator also discusses personal style, plant-based recipes, and activities with their children, including toy reviews and holiday traditions.
Lucy and Little
TikTok @lucyandlittle · Instagram @lucyandlittle
This creator shares content focused on family life, often featuring their daughter. They post about shopping hauls, sharing new clothes and toys for their child. The creator also documents days out and family events, such as visits to attractions and beauty events. They also discuss personal experiences like beauty treatments and offer opinions on everyday topics.
Jane Dowden
TikTok @mum_and_a_mic · Instagram @mum_and_a_mic
This creator shares content about fashion, including outfit choices from various brands and fashion from the 90s and 00s. They also post humorous videos related to everyday life, such as dealing with laundry and the school holidays. The creator discusses personal experiences, including life after divorce and travel, and also shares skincare routines and product recommendations.
Frequently asked questions
Sign in to view Ayup With Mads's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Ayup With Mads today
You can use Nutcake’s agentic tools for free. Sign up today to work with Ayup With Mads on your creator campaign.