What kind of content does Alex Nino make?
Alex Nino offers an authentic glimpse into life on the road as a truck driver. Through engaging videos on Instagram, Alex shares daily routines, roadside adventures, and delicious truck-prepared meals, often giving them a rave review. Beyond the driver's seat, Alex also highlights personal moments with their son and beloved dog, offering a relatable and heartwarming perspective on their journey.
Are you a brand that’s partnered with Alex Nino?
Verify your partnership
Who is Alex Nino’s audience?
Alex Nino's audience is likely comprised of individuals interested in the realities of long-haul trucking, including daily life on the road, practical meal solutions, and the personal aspects of family and pets. Their high Instagram engagement rate (4.39%), significantly exceeding benchmarks like TikTok (~3.0%) and YouTube (~2.0%), indicates a highly invested and responsive community. This suggests strong intent signals for content related to authentic road experiences and relatable lifestyle content, promising high-quality engagement and potential for brand partnerships focused on practical goods, services, or lifestyle products relevant to this niche.
Which creators are similar to Alex Nino?
If you're looking for creators like this creator, you'll find relatable content for anyone interested in the realities of truck driving, from road life and meals to daily routines and family.
Oscar Espinoza
Instagram @oscarthetrucker
This creator shares videos about their experiences as a truck driver, including aspects of the job such as finding loads, dealing with dispatchers, and maintaining their semi-truck. They also document personal activities like spending time with their son, trying out new food, and personal fitness challenges. The creator discusses truck maintenance, upgrades, and the challenges and rewards of being an owner-operator in the trucking industry.
Hiab Princess
TikTok @hiab_princess · Instagram @hiab_princess
This creator posts videos about their work as a truck driver, including daily routines, challenges faced on the road, and attending truck shows. They also share content related to women in the trades, discussing safety and camaraderie. Additionally, the creator features personal updates, such as receiving new stickers and participating in fundraising events for children's hospitals.
Trucker Baddie
TikTok @truckerbaddie · Instagram @truckerbaddie94
This creator posts videos about their experiences as a truck driver. Content often features their truck, daily tasks like loading and cleaning, and interactions with other drivers. They also share personal anecdotes and occasional humourous moments related to their work.
Frequently asked questions
Sign in to view Alex Nino's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Alex Nino today
You can use Nutcake’s agentic tools for free. Sign up today to work with Alex Nino on your creator campaign.