@alexisandraaustin | Creator profile on Nutcake

What kind of content does Alexis Austin make?

Alexis Austin offers a curated look into the world of home renovation and interior design, primarily on Instagram. Her content showcases the transformation of her own home, with a particular focus on kitchens, bedrooms, and bathrooms. Brands will appreciate her ability to inspire with a timeless and collected aesthetic, while also providing shoppable links for furniture and decor.

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Content categories

Construction

Lifestyle

Property

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It really is all in the details 🫶🏼

Comment “shop” and I’ll send you all the details.

#AD When I renovated this bathroom, I knew I wanted to splurge on the finishes that would make the biggest impact. I used mostly unlacquered brass throughout the space because I love the warmth and character it adds over time.

By taking on much of this renovation ourselves, I was able to invest in those special details while still saving in other areas. Pieces like the mirror, sconces, and accessories gave me the same timeless look without the designer price tag.

I found almost everything for this space on @wayfair, which made it easy to create a bathroom that feels custom, collected, and thoughtfully designed.

#wayfair #wayfairpartner https://liketk.it/6dAW1

Last year, we completely gutted our kitchen, including the main kitchen, prep kitchen/scullery, and coffee bar, to create the space we had always envisioned.

Comment “details” to shop this space 🤍

I’ve received a lot of questions about the budget, so I wanted to share openly that the total cost for this renovation was around $120,000.

That investment included our general contractor, built in appliances, custom white oak inset cabinetry, lighting, hardware, electrical work, and all of the finishing details. The only major thing we did not change was the layout itself, as we did not move any walls.

To save where we could, I handled all of the demolition myself, along with the painting (I sampled over 30 paint colors!) and picture frame molding. We carefully removed and saved the original cabinets, granite countertops, sink, and faucet, and were able to donate everything. It was important to me that nothing went to waste.

This renovation was absolutely a significant investment, but the kitchen is truly the heart of our home. We spend so much of our time here, and creating a space that feels beautiful, functional, and built to last was worth it for our family.

If you have any specific questions about this space, feel free to ask!

https://liketk.it/5VZzq

Home furniture finds and look for less options all from @wayfair 🤍

From furniture staples like my neutral, oversized swivel chairs, to collected pieces to add an elevated look to any room — find the perfect addition to curate your home!

Comment “shop” for all of the details

#AD #Wayfair #wayfairpartner https://liketk.it/6cUC0

Sharing my first floor home tour and a glimpse of the next room that will complete this floor.

I’m so in love with the way this home is coming together through all of our renovations and DIY projects 🫶🏼

Comment “details” to shop my home!

https://liketk.it/61QgP

Who is Alexis Austin’s audience?

Alexis Austin's audience is likely comprised of homeowners and design enthusiasts in the US seeking inspiration and practical advice for home renovation and decor. Their high Instagram engagement rate (5.69%) significantly surpasses benchmarks (Instagram ~1.5% ER), indicating a highly receptive and active community. This suggests strong intent signals for DIY project tutorials, product recommendations, and timeless aesthetic inspiration, promising high-quality engagement and potential for conversion on Nutcake.

Which creators are similar to Alexis Austin?

If you're looking for creators like this, you'll find them perfect for anyone seeking inspiration for timeless home renovations, interior design, and DIY projects with a beautiful aesthetic.

Tahira Nagori | Decor, DIY, Cleaning & Organization

Instagram @the_aesthetic_side_of_homes

This creator focuses on home improvement and decoration, often sharing DIY projects and room makeovers. They provide tips on styling homes on a budget, organising spaces like closets and laundry areas, and refreshing rooms with new decor. The content also includes travel vlogs, showcasing scenic locations and holiday accommodations.

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Sydney Gohlinghorst

Instagram @sydney.gohlinghorst

The creator documents their journey of renovating and decorating a newly purchased house. They share updates on home improvement projects, including installing lighting and changing door hardware. The creator also shares content related to fashion, showcasing outfits worn during travels and cruises, and often provides links for viewers to shop the items.

Fashion

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Catherine Ortega

Instagram @neutralcatt

This creator shares content focused on home decor and interior design. They showcase various products and brands to improve different areas of the home, including kitchens, bedrooms, and outdoor spaces. Videos often feature specific items like rugs, furniture, and lighting, with a focus on creating a cozy and elevated atmosphere. They also share updates on home renovations and DIY projects, such as adding new doors or updating bathrooms.

Cleaning

Construction

Lifestyle